Thamiris Ribeiro Email & Phone Number

United States

- Developed and executed demand generation strategies for B2B SaaS companies, driving qualified inbound leads and pipeline growth through email, paid media, and ABM tactics- Owned and managed multi-channel campaigns across email marketing and paid media (LinkedIn, Google Ads)- Developed engaging campaign messaging, landing pages, ads, and emails to improve conversion rates- Led client-facing meetings for onboarding, strategic planning, and weekly results presentations, successfully managing 4 client accounts- Created HubSpot dashboards to monitor qualified lead rates and deal creation, delivering insights for strategic enhancement- Tracked, analyzed, and reported on campaign performance metrics, focusing on lead quality and pipeline impact, and provided actionable insights for optimization*Achieved a 100% increase in meetings generated for a logistics B2B SaaS within two months, significantly enhancing the sales pipeline, and reduced the cost per qualified opportunity by 80% for a content automation SaaS in just one month.

United States

- Developed digital prospecting and remarketing paid campaigns targeting B2B audiences in diverse markets, such as Mexico and Nigeria in Meta, LinkedIn, and Google ads- Conducted A/B testing and implemented growth strategies to enhance campaign performance, leveraging insights for ongoing optimizations- Utilized data-driven learnings generating recommendations to others marketing strategies- Provided recommendations for budget allocation and media buying, optimizing marketing spend based on insights and performance metrics- Collaborated with the Brand & Design team to create high-impact creative content and optimized landing pages, resulting in an almost 15% click-through rate (CTR) and an increase in landing page conversion rate- Worked closely with the Marketing Operations team to ensure the development and maintenance of relevant dashboards for performance monitoring.

Brazil

• Developed and executed successful marketing campaigns for B2B audience, with 80% CR from Lead to MQL;• Creation and management of campaigns across different channels (Google Ads, Linkedin Ads, Twitter,Facebook/Instagram);• Presented quarterly business review (QBR) findings and insights through engaging visual presentations to key stakeholders• A/B test in website, landing page, ads and campaigns;• Collaborated with the Branding team to develop an organic acquisition plan aimed at elevating brand authority and driving organic conversions;• Conducted keyword research and benchmark to identify new opportunities for campaign optimizations;• Worked closely with marketing, product, and sales teams to align strategies and achieve common objectives;• Creation of the acquisition strategy at each stage of the funnel (Acquisition, Activation, Retention,Revenue, Referral);• Conducted regular LTV/CAC analysis to optimize marketing budget allocation and ImplementedCPL and CPA optimization tactics to enhance lead generation efforts;

Brazil

• Creation, management, and optimization of advertising campaigns across different channels(Google Ads, Linkedin Ads, Twitter, Facebook/Instagram), and DV360 for different clients;• Briefing and media plan strategy Development;• Successfully prepared and delivered results presentations in interactive dashboards, providing stakeholders with real-time insights into campaign performance and KPIs;• Media investment planning and monitoring;

Sao Paulo

- Creation of customer profiles, personas and buyer's journeys- Creating, managing, and executing multi-channel marketing campaigns (Social media and Google Ads) - Social media content calendar Monthly results reports - Compiling and distributing financial and statistical information such as budget spreadsheets - Content and creation of Landing pages - Email marketing campaigns

São Paulo, Brazil

- Creation of customer profiles, personas and buyer's journeys - CRM (Pipedrive) Training for the sales team - Creating, managing, and executing multi-channel marketing campaigns (Social media and Google Ads) - Email marketing campaigns - Website updates

São Paulo E Região, Brasil

- Optimization of Google Ads campaings - Social media post updates - Prospection new clients- Business partnenship

São Paulo E Região, Brasil

• Inserção e atualização de produtos na plataforma de e-commerce via Wordpress• Atualização dos conteúdos no Blog• Criação e acompanhamento de campanhas Google Ads• Análise de resultados de campanhas e tráfego orgânico site via Google Analytics • Envio de newsletter via Mailchimp

• Gerenciamento de campanhas de marketing direto; listas segmentadas para email marketing, mala direta e/ou telemarketing • Identificação de potenciais clientes; definição de script de acordo com o segmento; • Prospecção e fechamento de venda; foco em vendas recorrentes• Acompanhamento e apresentações de resultados gerados pelas ações de e-mail marketing• Atividades administrativas; geração de NF; boletos; contas a pagar e receber