Michelle Blumenfeld

Michelle Blumenfeld Email and Phone Number

Digital Marketing Specialist | CRM & Email Deliverability Expert | Data-Driven Analytics | Web & Graphic Designer | Social Media Growth Strategist @ SHMUK
Michelle Blumenfeld's Location
Los Angeles, California, United States, United States
About Michelle Blumenfeld

As an Email/SMS Marketing Consultant, I leverage my 5+ years of experience in planning, developing, and executing email and SMS marketing programs. My mission is to design digital assets that engage, retain, and reactivate customers across all platforms while optimizing performance and ROI.I work cross-functionally with multiple teams to create campaigns consistent with the brand style guidelines and aligned with the business goals. I also analyze email and order data to understand customer behavior and segmentation better. I have certifications in HIPAA and Deliverability, and I specialize in using a variety of ESPs and other vendors to ensure customer retention and loyalty.

Michelle Blumenfeld's Current Company Details
SHMUK

Shmuk

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Digital Marketing Specialist | CRM & Email Deliverability Expert | Data-Driven Analytics | Web & Graphic Designer | Social Media Growth Strategist
Michelle Blumenfeld Work Experience Details
  • Shmuk
    Chief Marketing Officer
    Shmuk Oct 2023 - Present
    Shmuk You!
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  • Self-Employed
    Data-Driven Strategist | Creative Designer | Social Media Expert
    Self-Employed Sep 2023 - Present
    Dynamic CRM Manager and Digital Marketing Specialist with a strong foundation in website development, branding, and executing impactful digital campaigns.
  • Xcellio
    Crm Manager
    Xcellio Jun 2022 - Present
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  • Happy Head
    Crm / Retention (Email & Sms)
    Happy Head Jan 2023 - Apr 2023
    Los Angeles, California, Us
    I managed the planning, development, execution, analysis, and optimization of email and SMS marketing programs. This involved designing digital assets for email and SMS campaigns, leveraging email segmentation and personalization to enhance customer engagement, retention, and reactivation.I collaborated cross-functionally with multiple teams to ensure campaigns were consistent with brand style guidelines.
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  • Teleflora
    Email Marketing Manager
    Teleflora May 2019 - Jun 2022
    Los Angeles, Ca, Us
    Acted as email business owner, responsible for the planning, development, implementation, and maintenance of Teleflora’s email/SMS marketing strategies and promotional calendar. Coordinate with cross-functional teams to merchandise and write copy that is aligned with and supports business goals. Analyze campaign performance and propose A/B tests, identifying actionable opportunities to improve campaign performance. I grew email orders by 85% YoY and also increased loyalty orders by 42% YoY
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  • Forever 21
    Ecommerce Marketing Developer
    Forever 21 Aug 2018 - May 2019
    Los Angeles, Ca, Us
    Ensured the day-to-day execution and project coordination of promotions across email, application, and website. Built out all promotional emails using Responsys (Oracle) and Salesforce. Created web and app push notifications using Urban Airship.
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  • Cgm Findings
    Web Master & Graphic Designer
    Cgm Findings Feb 2017 - Aug 2018
    Construct brand marketing material by Illustrating concepts from designing examples of art arrangement, size, type and style. Prepare finished art by operating necessary equipment and particular softwares DSLR Canon (Digital Camera) Adobe Photoshop, Illustrator and Indesign. Improve UX/UI functionality for brand website. Proficient use of HTML, CSS and Bootstrap framework. Collaborate with team to meet needs and improve efficiency.
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  • Dabble
    Graphic Designer & Social Media Manager
    Dabble Apr 2016 - Apr 2017
    Chicago, Illinois, Us
    Increased Dabble’s Facebook, Instagram, and Twitter followings by creating marketing campaigns that used customer data to better engage. This includes editing short commercials, Facebook ads, and Instagram ads. I utilized social media tools to track consumer engagement and gather data to ensure our ads were data-driven. Increased Twitter followers by 80% and Instagram followers by 80%
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  • Blumenfeld Insurance Marketing
    Creative Marketing & Website Designer
    Blumenfeld Insurance Marketing Jan 2014 - Feb 2017
    Lead brainstorming/creative sessions to generate ideas. Conceiving and implementing concepts, guidelines, and strategies in various creative projects and overseeing them to completion. Direct and motivate teams of graphic designers, illustrators, copywriters etc. to help them use their talents effectively, Write and design unique and well-crafted designs that meet company needs, Revise content and presentations, approve/reject ideas, provide feedback to the team.
  • Unicorn Cult Photography
    Photographer, Web & Graphic Designer
    Unicorn Cult Photography Feb 2007 - Apr 2015
    Freelance Photographer and graphic designer who worked closely with clients in a collaborative environment. Produced photo shoots and did all post-editing.
  • La Gear
    Artist Relations & Social Media
    La Gear Jun 2010 - Jul 2011
    Built relationships with musicians and other artists in order to cultivate creative content. Maintained the website and all social media accounts.
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  • Icrossing
    Website Developer And Content Manager
    Icrossing Oct 2007 - Aug 2008
    New York, Ny, Us
    Worked as a content producer to acquire website content from creative agencies and defining the site information architecture for the Toyota websites. Creation of detailed content plans & online spreadsheets for use by entire project team. Took complex design layouts & translated it into validated cross-browser compatible code using XHTML & CSS. Ensured functionality and code the integrity of all generated pages enabling the newly redesigned website to launch within tight deadlines.
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Michelle Blumenfeld Education Details

  • Uc Santa Barbara
    Uc Santa Barbara
    Law And Society
  • Otis College Of Art And Design
    Otis College Of Art And Design
    Graphic Design And Art Direction
  • Tel Aviv University
    Tel Aviv University
    Hebrew Studies Level 4
  • Santa Barbara City College
    Santa Barbara City College
  • Calabasas High School
    Calabasas High School

Frequently Asked Questions about Michelle Blumenfeld

What company does Michelle Blumenfeld work for?

Michelle Blumenfeld works for Shmuk

What is Michelle Blumenfeld's role at the current company?

Michelle Blumenfeld's current role is Digital Marketing Specialist | CRM & Email Deliverability Expert | Data-Driven Analytics | Web & Graphic Designer | Social Media Growth Strategist.

What schools did Michelle Blumenfeld attend?

Michelle Blumenfeld attended Uc Santa Barbara, Otis College Of Art And Design, Tel Aviv University, Santa Barbara City College, Calabasas High School.

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