With decades of experience in content creation and leadership, I am laser-focused on creating audience engagement that inspires action, and fosters understanding. My work spans journalism, academic communications, and higher education curriculum, with a focus on leading teams to produce high-performing content. As AI increasingly shapes content, I am dedicated to improving AI literacy and people-first values to ensure that teams, organizations, and audiences use these tools effectively.CAREER OVERVIEWI began in public radio, newspapers, and magazines, honing my ability to connect with mass audiences. Over the years, I expanded into leadership roles, managing cross-functional teams and streamlining workflows. As a consultant to non-profits, I’ve shared expertise in content optimization and messaging. Now, I bring that same commitment to advancing AI literacy in the digital space, helping teams and individuals understand and apply AI tools responsibly and effectively.CORE SKILLSAI Literacy & Integration:- Advocate for AI literacy, ensuring teams and organizations understand AI’s role in content creation and the ethical implications of using these tools.- Developed training programs to help content teams integrate AI-driven tools for improved efficiency without sacrificing creativity or quality.Content Strategy & Performance:- Executed content strategies that boosted audience engagement and ranked first in Google search results.- Leveraged SEO and digital marketing practices to increase organic web traffic by up to 100%.Team Leadership:- Managed and mentored content teams, fostering collaboration, creativity, and autonomy while ensuring content production aligned with business goals.Workflow Optimization:- Engineered workflows that improved content production efficiency, allowing for both long-term strategy and rapid response to high-priority tasks.Values and Approach:I believe in the power of content to provoke feelings, memories, and actions. I combine strategic thinking with creative execution. Every piece of content must serve a purpose and connect with its intended audience at a visceral level. I am committed to continuous learning and innovation, especially as AI reshapes how we create and consume content.