Thays Aparecida de Oliveira Thays has a PhD in Smart and Digital Cities at the Department of Engineering and Information and Communication Technologies at Universitat Pompeu Fabra, Barcelona, Spain.She holds a degree in Business Administration from Federal University of Ouro Preto, Brazil with a master’s degree in Strategic Management, Marketing and Innovation in 2016 at the Federal University of Lavras, Brazil.Her research interests include the integration of citizens and technologies; works with population integration in urban centers, applying personal and web questionnaires; studies including consumer and citizens behavior.In the technological area, she researched in the PhD the relationships between citizens and digital cities, understanding citizens’ necessities through emerging technologies.Participates in the Human Cause Group, a group of studies focused on the problems addressed by society. She is among the founders of the https://creating.city portal, an environment