Charlie Whitworth Email and Phone Number
With over 15 years of experience in technical SEO, content marketing, and digital strategy, Charlie Whitworth has built a reputation as a dynamic and results driven industry expert. From leading SEO strategy at agencies like Rippleffect, Banc Digital, and TrunkBBI to heading the SEO department at fast-fashion brand Missguided, Charlie has consistently delivered organic growth and ROI for brands of all sizes.As the founder of a thriving SEO consultancy based in Ancoats, Manchester, Charlie specialises in authentic, data-driven SEO strategies. His unique RARER methodology has helped businesses achieve sustainable, accelerated organic growth. Whether working directly with businesses or through white label services for agencies, Charlie's approach is always ROI focussed and tailored to the specific needs of each client.Charlie is also a recognised thought leader and speaker in the SEO community, with appearances at major conferences including BrightonSEO, Barbados SEO, Digital Bites, Missing Link, SASCon, SEODay, and MancSEO. Additionally, he runs HIVE MCR, his own SEO conference hosted at the iconic New Century Hall.Throughout his career, Charlie has excelled in mentorship, training, technical implementation, content strategy, and bridging the gap between developers, IT teams and marketers. If you’re looking to elevate your SEO strategy or need expert advice, Charlie is always happy to connect - his DMs are open!
Whitworth - The Authentic Seo Company
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Founder And Lead ConsultantWhitworth - The Authentic Seo CompanyManchester, England, Gb -
Founder & Lead Seo ConsultantWhitworth Jul 2022 - PresentManchester, England, United KingdomWhitworth - The Authentic SEO CompanyWe specialise in authentic SEO without the jargon. Just proper SEO consultancy, no fluff and purely focused on delivering return on investment from your organic channel.We deliver tangible SEO campaigns, with no endless upselling and flexible campaign terms. If you need technical SEO auditing support, consultancy regarding your content strategy or just some impartial advice regarding your website's organic search performance, then get in touch. -
Head Of SeoMissguided Jan 2022 - Aug 2022Manchester, England, United Kingdom -
Head Of SeoBig Brand Ideas Oct 2020 - Dec 2021Manchester, England, United KingdomBBI is a content led performance agency that uses Customerology™ to gain and maintain a competitive advantage for brandsWe use Customerology™ to fuse analytical and behavioural data, unearthing real world insights to grow established and emerging brands. By digging down into the human psyche, we craft content that people love. Moving audiences through meaningful experiences activating and inspiring at every customer touch point. Our team blends the best of strategy, creative and performance. Made up of analytical thinkers, creative technologists, content producers and connected channel specialists, we work together to deliver performance across a wider variety of sectors.We’re proud to be independent and our success is testament to the kind of workplace we’ve created: an environment that fosters creativity and rewards bravery every day. -
Organic Search DirectorBanc Oct 2018 - Oct 2020Manchester, United Kingdom• Managing a team of eleven organic search professionals. 2 senior managers, 3 copywriters, 3 content marketers and 3 technical SEOs• Devising organic search strategies, utilising technical SEO, copywriting, content marketing and digital PR• Speaking at national search marketing conferences, running client and external training days• Nurturing of young search marketing talent at Banc• Devising and implementing robust reporting dashboards using Google Data Studio in order to convey SEO and content marketing success.• Key Clients: Gazprom Energy, Lufthansa, Breville, Scenic, NHS, Holts Auto (Simoniz, Redex & Prestone) -
Seo DirectorBanc Dec 2015 - Oct 2018Manchester, United Kingdom• Running Banc’s SEO team as the agency expanded its range of services and client portfolio• Attending and speaking at the UK’s biggest search marketing conferences • Devising SEO strategy, formalising auditing processes and acquiring new business• Client meetings, internal Director meetings, local SEO talks and meetups• Devising organic reporting solutions • Planning natural link acquisition campaigns and advocating liaison and collaboration between SEO, UX/CRO and content marketing -
Seo ManagerBanc Apr 2015 - Dec 2015Manchester, United Kingdom• Planning SEO campaigns for clients across a range of industries, from business energy to luxury river cruises• Reporting to the director level on organic performance and opportunities for growth• Developing personal technical skills and also training Junior Executives and interns -
Seo ManagerLove Energy Savings Mar 2014 - Apr 2015Bolton, United Kingdom• Responsible for managing all online marketing efforts. • Implementing conversion rate optimisation (CRO) campaigns.• Full control of link building and outreach. • Daily reporting of web traffic and conversions compared with pre-determined targets.• Working closely with PPC team to prevent cannibalisation and ensure potential of both campaigns are maintained.Key Tasks:• Content creation.• Managing the outreach and development work of agencies.• Planning & forecasting based on board targets and goals.• Highlighting and implementing advanced SEO strategies.• Working alongside offline marketing teams.• Google Webmaster Tools and Google Analytics, daily housekeeping.• Analysing user behaviour in Crazy Egg and Formisimo to boost CRO.Key Achievements:• Increased organic traffic by 215% year on year.• Increased organic leads by 294% year on year.• Helped invigilate the implementation of new, responsive website.• Successfully introduced new daily web performance reporting system.• Formulated SEO strategy for the next 18 months. -
Senior Marketing Executive (Seo)Rippleffect Sep 2012 - Mar 2014Liverpool, United Kingdom• Worked as intermediary between SEO Manager and the SEO team working on a wide range of clients including Footasylum, Tiger Tiger, Revolution and UNITE The Union.• Developed advanced creative and technical SEO skills and helped to manage performance of the team as a whole. • Worked on over 20 clients in a plethora of industries from sports and recreation to finance and politics. • Developed skills in client facing and reporting, ensuring results are relayed efficiently and transparently.Key Tasks:• Management of staff including hours, tasks and co-ordination with PPC team.• Assisted with management of SEO Executives and their clients, attending key client meetings.• Generated ideas on how to take SEO campaigns to the next level and delegated resulting tasks effectively as well as working on a wide range of tasks.• Completed action plans detailing upcoming tasks that are to be completed.• Highlighted opportunities for upselling products to clients, where appropriate. • Produced proposals for both current and potential clients including pitch documents.Key Achievements:• Algorithmic and manual penalty recovery.• Helped to train young marketing professionals in order to get maximum results.• Passed Google IQ examination.• Built great relationships with huge UK brands as a result of great SEO results.• Expanded websites via engaging content and drove improved traffic and leads across the board. -
Editor / Seo ExecutiveInside Online Marketing Limited Nov 2010 - Oct 2012Chester, United KingdomAs in house editor I am responsible for a wide range of content creation and editorial tasks for Inside Online's clients. This includes PR writing, blogging and website copy creation. Utilising my skills and experience as an editor I aim to provide engaging and informative content, whilst considering the technical requirements required for effective SEO and Online PR.Over a year's worth of in-house training and SEO research has also led to work as an SEO Executive. I have already enjoyed great results working on a range of internal and external projects, utlilising a range of SEO techniques. From white hat press release strategies to more grey hat link acquisition, I have learnt a great deal in a short period of time - I am thoroughly enjoying myself as a fine tune my skills. My passion for high quality content coupled with a passion for web marketing and SEO has led to excellent results.• Joined as Editor to head up content division and grew into a valued SEO Executive. Key Tasks:• Writing blogs, press releases and guest articles.• Created content infrastructure from the ground up, a system still used by the agency to this day.• Performed competitor website audits.• Highlighted opportunities for new affiliate websites and invigilated their creation and SEO campaigns.Key Achievements:• Created and implemented SEO campaigns for new websites that reached #1 in Google for terms such as double glazing.• Created great content for a wide range of clients such as Square Meal and Bedroom World.• Successfully brought many sites out of panda penalties.• Went from copywriter to valued SEO professional in little over one year. -
Experience StudentSky Jun 2006 - Jul 2006Working for Sky Sports provided me with priceless experience of working for a major sports network. I learnt how cricket programmes were put together and how data is gathered. I was familiarised with the technology used and the processes involved with making a programme for such an organisation. Although I learnt that my passions lie in print journalism and not broadcasting, working with such figures as Ian Ward and Alex Hakes taught me the pressures and routines involved in being a successful journalist. -
Experience StudentIpc Media Jun 1999 - Jul 1999IPC Media Shoot Magazine; Tasks included accompanying journalists (particularly Frank Tennyson) during interviews and field work, logging old issues of magazines and familiarising myself with the atmosphere of a journalist's office. This was obviously vital experience as it confirmed to me that my passion was in journalism in particular print and online. Assisting in an interview with former Chelsea star Gavin Peacock provided me with my first experience of celebrity interaction.
Charlie Whitworth Education Details
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Journalism -
Google Analytics Iq92/100 -
The Cotswold SchoolCcb
Frequently Asked Questions about Charlie Whitworth
What company does Charlie Whitworth work for?
Charlie Whitworth works for Whitworth - The Authentic Seo Company
What is Charlie Whitworth's role at the current company?
Charlie Whitworth's current role is Founder and Lead Consultant.
What schools did Charlie Whitworth attend?
Charlie Whitworth attended University Of Chester, Google Analytics Iq, The Cotswold School.
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