Matthew Johnson Email and Phone Number
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Matthew Johnson personal email
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I am an experienced analytics and data management leader with experience actualizing transformative visions and organizational goals, from building strategic business models, building out data lakes to enable stakeholder use cases, to executing data migration/decommissioning plans, to redesigning organizational key reporting metrics, to designing attribution frameworks, to enabling proper data governance, to creating robust test/learn platforms, as well as lead propensity scoring through machine learning and customer segmentation... The list goes on.I am a jack-of-all-trades, Swiss-army-knife data SME that excels in thought leadership and brings smart data solutions to solve tough organizational problems. I am a leader that leads with purpose and vision. I outline clear objectives and outcomes I want the team to achieve, and as a team, we assess the necessary tactics needed to accomplish the common purpose. Tactics are derived from understanding underlying data to devise data-driven strategy.I am currently leading A Place for Mom in actualizing their data roadmap with a product-centric approach, tailoring the data lake to the use cases of business stakeholders. I am also leading the transformation of key funnel metric reporting, eliminating legacy data asset dependency as well as leading an attribution API initiative that enables countless transformative business use cases.I am always up for a challenge to continue acquiring new learnings to enrich my knowledgebase, to gain new perspectives and to ultimately help others in the process to achieve their goals.
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Senior Director Of Product - Analytics & Data ManagementA Place For Mom Feb 2023 - PresentNew York, Ny, Us-Lead the Organization Data Roadmap with a product-centric approach, tailoring the Data Lake to the use cases of business stakeholders.-Delivered Data Use Cases valued over $25M-Lead the transformation of key funnel metric reporting, eliminating legacy data asset dependency as well as lead an attribution API initiative that enables countless transformative business use cases.-Lead Customer Data Platform (CDP) Management to devise customer-centric strategy-Cross-domain data expertise & stakeholder support-Digitalization strategy-Change management: New data source adoption, new measurement frameworks, and analytics mentorship
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Director Of Product - Data Management & Product AnalyticsA Place For Mom Jan 2022 - Feb 2023New York, Ny, Us
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OwnerMej Property Rentals Nov 2020 - Present
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Sr. Business Intelligence Manager - Product & Digital InsightsThomson Reuters Nov 2021 - Jan 2022Toronto, On, Ca -
Data Science And Bi Strategy ManagerThomson Reuters Feb 2020 - Oct 2021Toronto, On, CaManage Data Science and BI Strategy for Thomson Reuters Digital Marketing & Product InsightsAreas of Focus:-Machine Learning-Deep Learning-Lead Propensity Modeling-Customer Segmentation and Cohort Analysis-Robotic Process Automation (RPA)-Business IntelligenceTeam Wins:-Developed Automated Predictive Models for Forecasting Future Online Leads (Form Submits), Leveraging Adobe Data within ML and Deep Learning Python Packages in AWS SageMaker and AWS Lambda-Automated Paid Search Reporting, SEM Data Centralization and Aggregation via RPA, leveraging UiPath-Centralized marketing OKR metric reporting in Tableau for all of TR, including core segments and regions (e.g. Legal, Corporate, Tax, Europe, Latam, AEM)-Integrated Adobe Analytics with Salesforce, leveraging offline sales funnel information to enhance digital marketing strategiesRecognition:Recipient of 2021 One Marketing Award
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Manager, Marketing Insights & Performance (Corporate)Thomson Reuters Jul 2019 - Feb 2020Toronto, On, Ca
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Data Analytics/Business Intelligence ContractorDahl Consulting And Scouts Llc Sep 2018 - Jun 2019Edina, Minnesota, UsIndependent Contractor - Worked on various short-term projects for Park Dental, Target Corporation and Thomson Reuters-Developed perishable product assortment scoring model for Target Corporation to forecast food waste and to optimize product selection to maximize profitability and to reduce waste -
Sr. Executive Consultant - Salaried Professional ServicesRobert Half Sep 2015 - Aug 2018Menlo Park, Ca, UsAssignment with $1.9 Billion Restaurant in Fast Casual Dining:•Managed Power BI development project concerning Loyalty Program data insights•Managed Power BI development for the Beverage and Beer Strategy Project - Optimizing Beer Tap Assortment and Related Promotions•Consulted on Loyalty database architecture and audited quality of existing databases related to the loyalty program•Mentored analysts on SQL programming and other analytics tools•Advised on advanced data blending techniques as well as predictive/presciptive modeling•Advised on promotions and bundle pricing based on COGS %, profitability, and overall item demand•Measured impact of promotions •Automated KPI reporting•Identified program fraud in outliers and developed reporting and analysis framework for identifying future fraud•Analyzed trends among different customer segments and identified business opportunities---Assignment with $2.5 Billion Window Manufacturer:•Advised on merging acquired company employees into a unified compensation structure, while accommodating geographical cost of labor differences•Built financial models for costing analysis concerning restructuring compensation structures for a company with over 11,000 employees•Audited PeopleSoft data to ensure proper implementation of new compensation structures•Assisted with Annual Merit Budget Process•Formulated statements for Management Stock Offering, Annual Incentive Plans, Merit Increases, etc•Formulated reports concerning under min employees, over max employees, AIP eligibility, comp-ratio analysis and more -
Ecommerce Business AnalystCurt Manufacturing, Llc Apr 2014 - Sep 2015Eau Claire, Wisconsin, Us•Key stakeholder in Digital Marketing Strategy•Managed ~ $800K annual ad spend budget (e.g. AdWords, Bing Ads, and Social Media)•Advised on pricing strategy - Scraped competitor website prices for competitive intelligence (Python Beautiful Soup) - Identified low conversion rate product pages•Managed KPI reporting for executive leadership, leveraging data from Google Analytics• Performed A/B testing•Managed Google Analytics and cookie tagging strategies•Advised on Pay-Per-Click (PPC) landing page content to increase website conversion rate•Designed custom AdWords reports via Javascript•Managed Search Engine Optimization (SEO) reporting for analyzing deficiencies in website content and structure to improve search engine ranking on key search terms•Customer Segmentation and Cohort Analysis•Designed line-item financial reports that incorporated paid traffic for ad spend efficiency analysis -
Data AnalystTaymark Inc And Nina Hale / Performance Digital Nov 2013 - Apr 2014Saint Paul, Minnesota, UsContract at Taymark:•Assisted the Director of Finance with preparing budget-to-actual financial reports, concerning payroll for 31 different departments/sub-departments•Assisted the Director of Finance with analyzing freight and duty costs as a % of material costs shipped by supplier to identify higher cost suppliers and helped forecast future shipping costs•Developed a report for the Strategic Sourcing and Purchasing Manager that compared changes in last purchasing price, at the beginning-of-month and end-of-month, for each warehouse item (sku) to identify major disparities•Formulated various ROI reports concerning several CAPEX projects•Assisted the marketing department with paid search research concerning keywords for PPC SEM. •SEO audited microsites-- crawled websites via Screaming Frog and identified areas that needed optimizationContract at Nina Hale:•Digital media reporting, including paid search, e-commerce, and search engine optimization performance•Elucidated patterns from data to provide key business insights•Experienced in data tag management and tracking programs, like Google Analytics, Google Adwords, Google Tag Manager, SearchForce, Quantcast, and Tealium -
Investment Business Analyst (Internship)Aspire Katara Investment Company Jun 2013 - Oct 2013Doha, Qa -
Director Of External Relations - Aiesec QatarAiesec Jan 2012 - Jul 2012Montreal, Quebec, Ca -
Vice President Of Business DevelopmentAiesec Jan 2011 - Jan 2012Montreal, Quebec, Ca
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International Sales ManagerAmex Inc. Aug 2009 - Aug 2010•Set-up and managed international distribution channels for various tech companies (e.g. Code42 Software Inc., Dell-Compellent, Medspira), including manufacturers of data storage, backup software, and medical devices designed for interventional radiologists•Represented solutions at international trade-shows (e.g. European Congress of Radiology, etc.)•Team Leader for Medspira International
Matthew Johnson Skills
Matthew Johnson Education Details
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The University Of Texas At AustinArtificial Intelligence For Leaders -
Saint John'S UniversitySpanish
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University Of Wisconsin-Eau ClaireActuary Science
Frequently Asked Questions about Matthew Johnson
What company does Matthew Johnson work for?
Matthew Johnson works for A Place For Mom
What is Matthew Johnson's role at the current company?
Matthew Johnson's current role is Senior Director @ A Place for Mom | Analytics, Data Management.
What is Matthew Johnson's email address?
Matthew Johnson's email address is matthew.johnson@tr.com
What is Matthew Johnson's direct phone number?
Matthew Johnson's direct phone number is +171583*****
What schools did Matthew Johnson attend?
Matthew Johnson attended The University Of Texas At Austin, Saint John's University, University Of Wisconsin-Eau Claire.
What are some of Matthew Johnson's interests?
Matthew Johnson has interest in Information Systems, Developmental Economics, Economics, New Technologies, Cross Country Skiing, Hockey, World News, History, Fishing, See 7.
What skills is Matthew Johnson known for?
Matthew Johnson has skills like Market Research, Management, Microsoft Office, Economics, Analysis, Data Analysis, Project Management, Business Planning, Powerpoint, Forecasting, Microsoft Excel, Public Speaking.
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