Marketing Strategy & Implementation• Working for the lead generation and sales for EyeRIS, TurtorPlus & BrightClass.• Responsible for running performance based campaigns on Google, Meta & Amazon. I am able to bring an average of 6% of conversion rate with lead generation and E-commerce Sale.• Responsible for Campaign Data Management and Analysis to reduce Costing and Funnel Leakage.• Working closely with the Product Manager, AVP, Inside Sales & Logistics to ensure a smooth flow of campaigns and operations.• Responsible for ideation, execution of ad statics and videos for performance campaign by working closely with brand content and business team.• Working closely with product manager of BrightClass for AI based SAAS marketing.

Marketing Strategy & Implementation• Managed SEO for over 20 clients, significantly improving their online visibility and driving organic growth through content marketing• Directed Google Ads campaigns, consistently achieving and surpassing desired ROI goals. Maintain a 5% average conversion rate, showcasingeffective advertising strategies• Spearhead face-to-face meetings with clients to ideate and strategize marketing plans, ensuring seamless alignment with objectives and fostering collaborative partnerships• Managed 15+ clients for Google ads helping them with their PPC and Remarketing goals.• Implement and lead local SEO strategies to establish a dominant market position for 15+ brands• Provided insightful sessions on various aspects of digital marketing to newcomers and freshers as a team lead

Strategic Branding & Plan Development• Researched and implemented strategic branding initiatives to enhance marketing efforts for social media and website traffic• Performed extensive market research to identify and leverage potential branding opportunities.• Created brand awareness with the help of Google Ads and Facebook Ads for 10+ clients• Rendered assistance to the Advertising and Public Relations teams to create advertising campaigns• Maintained a 2% conversion rate as well as an average social media growth of 20%• Developed and executed organic and paid campaigns to increase follower count and drive website traffic• Upgraded and maintained all internal communication systems while promoting brand image on social media platforms