Creative Director / Marketing Executive with extensive experience driving creative strategy, brand development, and integrated marketing campaigns that increase engagement and revenue. Proven track record of transforming brand identities, and executing innovative multi-channel marketing initiatives that generate measurable business growth. Adept at aligning creative vision with business goals, leveraging multi-media platforms to maximize ROI and elevate brand presence in competitive markets.High-Impact Results:➠Led branding efforts that drove the growth of EL & EL Wood Products from $66.5M to $286M. ➠Supported acquisition of EL & EL Wood Products by Metrie. ➠Built cost-effective design, marketing, and production department from the ground up. ➠Key player in expanding company into new markets. ➠Reduced marketing and design budget by 70%. ➠Brought catalog production in-house, dramatically cutting costs. ➠Collaborated with HR to streamline a 178-page employee handbook, reducing it to 67 easy-to-read pages. Core Competencies:• Creative Strategy • Go-to-Market Strategy • Vendor Management• Brand Development • Cost Controls, Budget • Negotiation• Market Expansion • Sales Support • Cross-Functional Collaboration• Digital Marketing • B2B • Team Leadership