Catherine T. Email and Phone Number

Lead producer for Google’s new flagship store opening in Mountain View.

Clients: Salesforce, Twilio, and Levi’s

Award-winning custom podcast production startup. Clients: Salesforce, Splunk, WeWork, TriNet, ThoughtSpot, Lytx, and more.Executive Producer of The Mission Daily

Mission.org: a newsletter, network of podcasts, and creative brand studio designed to accelerate learning. - Selected as "Best of 2018" by Apple Customer success, content creation, on-site photographer and videographer, account management, business development, creative social strategy, and audio producer across 12+ podcast shows. Customers include Salesforce, Splunk, Dell, WeWork, ThoughtSpot, Lytx, b8ta, and more. IT Visionaries #1 in Technology and Tech News in U.S. (Salesforce Customer 360) Find Your Mission #1 in Entrepreneurship in U.S. (WeWork, Dell, and Bunker Labs) The Journey #13 in Business All Time in U.S. (Salesforce Essentials) Marketing Trends #23 in Marketing All-Time Bestsellers in U.S. (Salesforce Pardot) - Collaborate with clients, audio, content, marketing, and production to ensure a hit show across our slate of 12 podcasts from show launch to season renewal. - Track and analyze episodes and overall show performance (consumption and new users) and make recommendations for strategic courses of action and improvements. - Consult partners on how to format and launch shows while developing innovative and high-impact integrations that will help them to succeed. - Manage day to day communication, reporting, promotion and growth for 14+ enterprise accounts podcast content creation and distribution.

Austin City Limits 2018Voodoo Music + Arts Experience 2018Austin City Limits 2019

Branding, Account Management, Marketing, Experiential, Business Development, Partnerships, Client Relations, Tour Bookings, Social Media, Content Creation, Photography, and VIP member experiences across Entertainment, music, sports and tech industries.

• Draft, source, and package content for email campaigns to prospective new clients.• Generate and execute growth strategies that identify and develop new market segments for current products and capabilities. • Perform market, trend, and product research to discover potential new business opportunities.• Develop strong relationships with key decision makers within organizations and stakeholders.• Increase customer base, capture untapped markets, and improve overall sales.• Provide creative and analytical input on sales and marketing presentations.• Consult on all brand social media and content strategy.

• Developed hyper-local and national experiential marketing sponsorship sweepstakes programs to drive consumers to client (online & retail) while helping to enhance the consumer experience.• Performed sales op analysis on all account sponsorships including comparative program and competitor analysis to uncover actionable insights to client.• Analyzed weekly and cumulative sweepstakes digital/social data from all account programs and produce client-ready executive summaries.• Partnered with other analytic functions to share best practices and develop innovative analytic practices.• Consulted on submitted sponsorship proposals and provide sponsorship POVs to client.• Provided support in the creative development, execution, and monitoring of national events, sponsorships, and promotional programs in sports and entertainment industries.• Managed and tracked prizing fulfillment for all sponsorship and retail driver programs including contacting sweepstakes winners with legal instructions and delivery of prizing off-site.• Sourced local, regional, and national vendors for account activations and programs.• Delivered ad hoc projects such as pitch decks, market and consumer research, data compilation, and market campaign routing.

Independently sourced, pitched, negotiated, and booked shows and festivals (i.e. SoFar Sounds, Riot Fest, and Mercury Lounge)Had 5 unofficial showcases at SXSW '16_______________________________________________________________________________"This Chicago beach-rock band will have you longing for ‎summer." – Consequence of Sound“Upbeat and sunshine sprinkled cardigan rock... Reminiscent of the heartfelt and honest nature of early Weezer, theirs is emotionally reflective music.” – BuzzBands.LA"At a time in music where garage rock bands are a dime a dozen, it’s important to find artists that are worth a whole dime by themselves—The Walters is one of these bands." – When The Gramophone Rings"... all in all, a consistently warm and feel-good listen." – The Wild Honey Pie"...thoughtful, yet buoyed by undeniable catchiness." – ThrdCOAST

• Tracked all pending and confirmed film, TV, ads, video games, and trailer syncs across all three labels (Island, Def Jam, & Republic Records)• Created and distributed internal sync alerts, artist licensing history, and weekly Sync Reports• Cut, edited, and linked clips for confirmed syncs in film, TV, ads, and trailers for distribution to label, managers, and artists• Interfaced with IDJR A&R, Marketing, and Publicity to package and review advanced new music samplers for 1000+ clients in bi-coastal music supervision community• Updated and distributed weekly album and single release schedules from production, sales lifts from placements, and staff meeting minutes• Coordinated digital and physical delivery of music assets and promotional tools to clients• Researched industry news and updated database of all upcoming projects from studios, networks, music supervisors, and trailer houses• Covered phones and scheduling with songwriters/artists/managers for department • Supervised undergraduate internship program

• Managed President’s emails, scheduling, travel, expenses, and phone• Reviewed and gave notes on our programming cuts in production (Biggest Loser, Restaurant Startup, MasterChef, MasterChef Junior, Fake Off, The Island, and Aloha Vet)• Highlighted daily read of the trades, and industry research for Entertainment market trends• Maintained and distributed materials for weekly Unscripted Programming Updates, Unscripted Development meetings, executive senior staff meetings, pitches to networks• Collaborated in Unscripted Development meetings for new project ideas• Acquired and updated presentation assets and materials for Unscripted Development slate• Organized and hosted set visits of our shows in production for VIP guests• Assisted on ad hoc projects for Unscripted department including research and data compilation

• Supported the CFO in addition to my current responsibilities in Business and Legal Affairs• Daily admin. assistance (e.g. rolling calls, scheduling, expense reports, and filing)• Coordinated weekly department meetings along with quarterly forecasts• Was training to prepare monthly reports, budgets, and quarterly forecasts

• Interfaced within Shine America and facilitate communications with colleagues in creative, production, brand development, digital, and distribution departments as well as outside counsel and other Shine Group companies.• Daily administrative assistance for two executives such as handling phone calls, scheduling meetings, arranging and booking travel, and maintaining paper and electronic files for department.• Led coordination of weekly Business Affairs meeting.• Processed expense reports, legal bills, and talent payments.• Drafted and proofed correspondence and legal contracts such as talent and executive producer agreements.• Assisted production for unscripted and scripted projects.• Coordinated licensing of show clips for promotional purposes.• Managed insurance and guild matters based on show and corporation.• Regulated company solicited and unsolicited submissions documentation.• Created and maintained good relationships with talent, managers, and attorneys.• Administered and supervised internship program for legal department consisting of undergraduate and graduate legal interns.

• Performed music searches for Biggest Loser (NBC), Riot (FOX), MasterChef (FOX), and Fake Off (TruTV)• Identified and selected music that will be useful for programming• Reviewed scripts for breakdown and music spotting• Created and reviewed cue sheets• Assisted with production delivery materials• Built and maintained a database of music submissions for consideration in programming• Provided general assistance for music department with database entry, filing, research, spread sheet data entry, project data management, and purchase orders.

• Artist Nation management under Live Nation Entertainment, Inc. with 200+ artist roster• Developed artist marketing materials, one sheets, and campaigns for brand partnerships (e.g. Aquafina and Austin Mahone)• Researched industry trends, artist news, brand marketing activities, and general market intelligence• Processed and analyzed ticket sale recaps from artist shows (e.g. American Express programs)• Increased business development, sponsorship sales, and marketing program activation

• Conducted market research for targeted audiences in the disaster preparedness, car camping, barbecue, and tailgating markets• Designed a promotional college campus internship program to better target this demographic• Researched new and existing markets in order to add potential for-profit product lines.• Coordinated potential brand partnerships campaigns with the COO to increase awareness and revenue• Chosen as OED’s intern of the semester out of 15 interns by the COO

• Searched and recruited potential college students with specific skills, high achievements, and characteristics to improve the company’s team for the upcoming school year.• Served on advisory board comprised of select college market managers to make recommendations on the direction of campaigns.• Implemented Campus Connections Marketing projects on campus on behalf of clients and participate in weekly collaborations with regional account managers to report on campaign progress.• Led sales efforts, develop product awareness, and network and coordinate with various diverse groups of students on campus.• Participated in bi-monthly webinars and conference calls on various topics of sales, marketing, and international business specifically in China.• Independently searched and connected with LSTN Headphones to create a marketing campaign collaboration for their products on campuses nationwide.

• Established and managed personal academic tutoring service for at-risk students in majority of subjects including history, science, math, and English.• Clientele grew based on referrals and support from professors, parents, friends, family, and Laguna Hills High School.• Tutor from January 2009 to June 2010 and June 2012 to August 2012.

• Was asked to assist during the event by IAMSOUND with event set up, social media, and guest list regulation. • Assisted the artists performing that evening such as YACHT, Papa, and Mr. Little Jeans. • Helped keep the social media participation active on Twitter, Instagram, and Facebook by encouraging guests to share constantly throughout the evening.

• Managed artist emails and blasts through ExactTarget program to trigger specific emails for their fans and maintained the college department’s social media accounts• Designed artist promotional tools supporting current artists, and upcoming marketing events.• Researched and initiated marketing partnerships with college-focused companies (e.g. Dormstormer.com platform and House of Marley products; Solé Bicycles)

• Created an unforgettable Montage experience through innovative gifts and five-star service customized to every guest.• Established personal guest relations and anticipated guests’ needs to optimize their stay.