Christopher Crowley Email & Phone Number

New York, Us

• Manage the WRFX & WEND brands in Charlotte, and WRDU in Raleigh.• Ideate and strategize marketing & communication strategies, particularly those that involve managing through ambiguity and synthesizing complex business information into consumable messaging.• Oversee all aspects of WRFX, WEND, & WRDU brands with regard to talent, programming, music, and day-to-day operations.• Talent coaching with a focus on "consumer benefit" content orientation. • Cross-functional team integration & management.• Create & Manage relationships with record labels/artists/management.• Initiate creative branding, market strategies, and creative contesting initiatives focused on digital and traditional delivery.• High levels of sales integration to increase revenue stream.

New York, Us

• Manage the WRFX & WEND brands in Charlotte and WRDU in Raleigh.• Ideate and strategize marketing & communication strategies, particularly those that involve managing through ambiguity and synthesizing complex business information into consumable messaging.• Oversee all aspects of WRFX, WEND, & WRDU brands with regard to talent, programming, music, and day-to-day operations.• Talent coaching with a focus on "consumer benefit" content orientation. • Cross-functional team integration & management.• Create & Manage relationships with record labels/artists/management.• Initiate creative branding, market strategies, and creative contesting initiatives focused on digital and traditional delivery.• High levels of sales integration to increase revenue stream.

Purchase, New York, Us

• Lead/supported the Townsquare Buffalo content teams, while supporting leadership with external engagements• Ideated and strategized marketing & communication strategies, particularly those that involved managing through ambiguity and synthesizing complex business information into consumable messaging.• Oversee all aspects of WRFX, WEND, & WRDU brands with regard to talent, programming, music, and day-to-day operations.• Talent coaching with a focus on "consumer benefit" content orientation. • Cross-functional team integration & management.• Create & Manage relationships with record labels/artists/management.• Initiate creative branding, market strategies, and creative contesting initiatives focused on multi-platform delivery.• High levels of sales integration to increase revenue stream.• Music scheduling with G Selector

• Collaborated with sales department to create dynamic new marketing concepts to increase revenue and develop new clients.• By developing ideas and tactics to integrate new clients into preexisting branding campaigns, enabled the sales team to post a 5.8% increase in revenue as compared to the majority of the Portland OR market, which was down 8.5%• Increased ratings 58% over a four-month period. I was able to accomplish this by studying the marketplace and developing a strategy addressing the current plan's shortcomings. The new, streamlined branding & marketing strategy was implemented, along with tactics aimed specifically at increasing brand awareness, loyalty & TSL• Conceptualized for Portland, hired and launched a new morning show on KGON, resulting in a revenue increase of 10% for the property and a show that continued to grow into the top 5 Men 25-54 until my departure• Ideated, developed and targeted my afternoon show for the Portland market, resulting in a rise in ratings from mid pack upon my arrival, to consistently top 3 Men 25-54 until my departure

Philadelphia, Pa, Us

• Recast and reinvented the morning show in 2012 and followed through with coaching, engaging, and motivating the talent, continuing company superiority to direct competition• Increased ratings by 150% over a two-year period by activating a research study in the field to gain a better understanding of what the end user expected from the brand and developing/implementing a strategy for the long-term success and longevity of the brand• Ideated, developed, and targeted my afternoon show for the Rochester market, resulting in a rise in ratings from 5th-7th upon my arrival, to consistently number 1 Men 25-54 and top 3 Adults 25-54 until my departure• Conceptualized for Rochester, developed and executed myriad “Specialty Branding” features that reintroduced the same product in new & interesting ways, resulting in increased revenue streams for clients and increased brand loyalty over timeDoubled digital database membership within six months by analyzing the database for factors that drove membership and providing a strategy to incentivize new membership.• Manage, train, and motivate my staff.• Led WCMF back to #1 ratings in key demos/dayparts consistently. Top 3 with Adults.• Execute an afternoon radio show every weekday that is also in the top 3 consistently.

Us

• Managed writing staff of the magazine• Directed writers and their assignments.• Served as the chief editor while also writing my own articles

• Programmed WARO targeting Men 25-54• Oversaw all station programming and day to day operations.• Wrote and directed production of all creative imaging.• Developed and executed creative contests with promotions• Lead in the ratings with WARO for two years.• Executed an afternoon radio show every weekday.

Bingham Farms, Mi, Us

• Managed two radio stations KNRQ & KUJZ• Programed KNRQ targeting Men 18-34, by super-serving men 25-34• Oversaw all station programming and day to day operations.• Scheduled daily music logs• Wrote, directed and produced all creative imaging• Worked with talent/sales/record labels/artist management.• Built first ever festival of it's kind in the area• Initiated creative contests with promotions for branding and market strategies• Managed, trained and motivated the staff.• Lead KNRQ to top 3 ratings in key demos/dayparts.• Execute a morning radio show every weekday on KNRQ