Pascal Ehrsam

Pascal Ehrsam Email and Phone Number

Award-Winning Fractional CMO | $200M+ in Client Revenue | Guiding B2B/D2C Founders to Scale with Strategic Marketing | 20 Years of Marketing Insights in My Newsletter @ Fractional CMO
Pascal Ehrsam's Location
Boulder, Colorado, United States, United States
Pascal Ehrsam's Contact Details

Pascal Ehrsam phone numbers

About Pascal Ehrsam

Are you a founder in search of seasoned CMO guidance to propel your business towards substantial growth?Whether you need hands-on CMO leadership or wish to tap into my wealth of insights, I can provide solutions. I'm Pascal – an experienced marketer with two decades of experience spanning agency, in-house, and fractional consulting roles.My track record includes award-winning achievements at leading agencies, but my true pride lies in the measurable impact I've delivered as a fractional CMO for founders and tech startups:→ Frenchfounders.com: Supported their journey from the 2014 launch, through milestones like the 2016 global expansion, 2018 app launch, 2022 community outreach, and the 2024 growth phase post-venture round.→ Rokt.com: Orchestrated overhaul of branding and strategy, playing a pivotal role in doubling revenues from $80M to $160M, securing an $80M Series D funding round.→ Models.com: Achieved a 100% increase in membership within a rapid 8-month timeframe.Here are some of the areas I can assist with as your fractional CMO:→ Go-to-Market Strategy: Strategic clarity on market penetration, monetization, and scalability.→ Positioning & Messaging: Crafting differentiated, consistent messaging across channels.→ Marketing Strategy: Shifting from a product-centric to a consumer-centric approach.I’m proud to offer a distinctive perspective to your business, blending global brand marketing expertise with a personalized, grassroots approach.When we connect, we'll discuss your top priorities and devise a tailored plan to achieve them.Here’s how to get started:✅ Fractional CMO Leadership: If you're seeking a fractional CMO to steer your scaling and marketing strategy, schedule an initial assessment call here: https://calendly.com/thecmo/30min✅ Founder's Marketing Insights: If you’re not ready for consulting, sign up for my bi-weekly newsletter to stay updated on top marketing trends and insights. Join 500+ founders here: https://www.thecmo.io/newsletter-sign-up

Pascal Ehrsam's Current Company Details
Fractional CMO

Fractional Cmo

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Award-Winning Fractional CMO | $200M+ in Client Revenue | Guiding B2B/D2C Founders to Scale with Strategic Marketing | 20 Years of Marketing Insights in My Newsletter
Pascal Ehrsam Work Experience Details
  • Fractional Cmo
    Founder
    Fractional Cmo 2014 - Present
    I work with startups in B2B SaaS tech (retail, healthcare, human resources, real estate, financial services, and green solutions) and D2C verticals (ecommerce, fashion, food, sustainability) as marketing advisor to help them launch, grow, or scale.
  • Rokt
    Senior Vice President Marketing
    Rokt 2020 - 2021
    New York, Us
    #RetailTech #AdTech. A global leader in ecommerce marketing technology that connects advertisers to consumers through personalized recommendations post-purchase.> Responsible for defining the marketing strategy, developing the brand, creating audience segments, capturing qualified leads, and increasing product adoption.> Built a 30-people team around 4 core competencies – brand, performance, product, and sales marketing.> Led company rebranding and website redesign, and contributed to growing revenues from $80M to $160M.
  • Herow
    Chief Marketing Officer
    Herow 2018 - 2020
    New York, Ny, Us
    #MarTech #Geolocation. A location intelligence technology that enhances the customer experience on mobile apps.> Responsible for marketing and communication – including brand development, content marketing, PR, events, partnerships, growth hacking, paid media, social media, and CRM.> Led rebranding and relaunch efforts of the company – formerly known as Connecthings – in the US and in Europe, which led to the closing of a $19.2M funding round.
  • Frenchfounders
    Chief Marketing Officer
    Frenchfounders 2014 - 2018
    New York, Us
    #Membership #Community. A tech-centric club of French-speaking CEOs, founders, and investors, with 4,000+ members in 30 countries.> Responsible for all marketing, product, and member growth efforts.> Established the brand, led the communication strategy, managed web and app development.> Grew membership base by 400%+ that led to a venture round of $1.5M.
  • Kapitall
    Chief Marketing Officer
    Kapitall 2012 - 2014
    #FinTech. An online investing platform for the millennials. 2013 Webby Honoree Award in Financial Services.> Responsible for customer acquisition, engagement, and monetization.> Developed marketing strategy across virtual and brokerage portfolio offerings – including marketing mix, product launches, content development, customer communication and experience.> Increased user base by 150%, engagement by 90%, and monetization by 50%, leading to a $13M Series B round.
  • Jwt
    Partner, Business Director
    Jwt 2006 - 2012
    New York, Ny, Us
    A global advertising agency, part of WPP Group.> Managed $50M+ in yearly billings for HSBC and led a 50-people team of account, creative, tech, media, and analytics resources. > Revamped the Bank’s marketing strategy and optimized media investment across all lines of business and channels. > Led digital marketing strategy for HSBC Direct, a global startup online bank.
  • Nurun
    Coo, Business Director
    Nurun 2000 - 2006
    A global digital agency, acquired by Publicis in 2014.> Managed $10M+ in yearly revenues and a 30-person agency team, accountable to Global CEO.> In charge of digital marketing strategy: website build, user acquisition, CRM, and media campaigns. > Clients included: Aer Lingus, L’Oréal Group, L’Oréal Paris, Kerastase, Redken, Remy Cointreau, and Evian.

Pascal Ehrsam Skills

Digital Marketing Digital Strategy Integrated Marketing Strategy Marketing Advertising Business Insights Segmentation Online Advertising Digital Media Interactive Marketing Mobile Marketing Creative Strategy Brand Architecture Customer Insight Direct Marketing Fmcg Media Planning Web Analytics Interactive Advertising B2b

Pascal Ehrsam Education Details

  • Hec Paris
    Hec Paris
    Strategy & Marketing
  • Ucla Anderson School Of Management
    Ucla Anderson School Of Management
    Entrepreneurship & New Technologies

Frequently Asked Questions about Pascal Ehrsam

What company does Pascal Ehrsam work for?

Pascal Ehrsam works for Fractional Cmo

What is Pascal Ehrsam's role at the current company?

Pascal Ehrsam's current role is Award-Winning Fractional CMO | $200M+ in Client Revenue | Guiding B2B/D2C Founders to Scale with Strategic Marketing | 20 Years of Marketing Insights in My Newsletter.

What is Pascal Ehrsam's email address?

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What is Pascal Ehrsam's direct phone number?

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What schools did Pascal Ehrsam attend?

Pascal Ehrsam attended Hec Paris, Ucla Anderson School Of Management.

What skills is Pascal Ehrsam known for?

Pascal Ehrsam has skills like Digital Marketing, Digital Strategy, Integrated Marketing, Strategy, Marketing, Advertising, Business Insights, Segmentation, Online Advertising, Digital Media, Interactive Marketing, Mobile Marketing.

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