Peter Hentges Email & Phone Number

Minneapolis, Minnesota, United States

Minneapolis, Mn

Developing interactive materials for online courses using web standards.

Improvement of organization web site to fit both the professional nature of the Institute and the guidelines of the University of Minnesota. Redesigned web site from table-based layout to modern XHTML and CSS-based layout compliant with U of MN guidelines. Reorganized content to present a more logical and customer-focused approach to information. Improved number of visits to web site, number of pages per visit and average time on site. Reduced bounce rate of visitors to web site. Implemented version-control of web site content in preparation for eventual CMS. Integrated web site into all public relations efforts of the Institute. Assisted with additional public relations efforts as member of PR committee.

Investigation and analysis of target.com and competitive sites aimed at improvements to site architecture and development of new content areas.* Conducted structural analysis of target.com identifying content, navigation and promotional areas.* Constructed wireframe diagrams with recommendations for improving structure of site store.* Created web scenario writing guide to assist in site planning operations.* Conducted Forrester Web Site Reviews of target.com and competitive sites to highlight areas of strength and areas needing improvement.* Modified structure of Forrester Web Site Review to integrate persona-based approach within corporation.* Wrote scenarios integrating defined personas.

Acted as business analyst and information architect for interactive applications, web-related initiatives and other projects. Supervised freelance developers to produce web sites. Installed MediaWiki software to act as knowledge management system.* Gathered business requirements from stakeholders and departments through interviews, workshop facilitation and investigation* Translated business requirements into functional and technical requirements for enhancement of existing applications and development of new applications* Designed solutions applying tactical business direction to include development of sitemaps, wireframes, task flows, interaction designs, page inventories, link lists, use cases, scenarios, personas, storyboards and flow charts* Developed standards and guidelines for on-line content for web sites, corporate wiki and knowledge management* Analyzed business processes for efficiency and opportunities to automate