I believe in the natural, the factual, and the mystical coexisting together, and I am developing new languages and frameworks that bridge ecological debate with healing and environmental activism. I am a conscious changemaker who has decided to repackage my 18+ years of international professional experience across digital, marketing, communications, cultural insights, innovation, and trends from solely serving brands to serving the planet and the people who steward it. I have a proven track record of identifying cultural and commercial opportunities while leading through uncertain times. My insights-driven storytelling and multidisciplinary approaches to business problems led to product innovations, consumer understanding and pivots.After escaping the boardroom, I began a new journey as a MA student at Central Saint Martins. I was on a mission to research, design and co-create innovative community-building and investment mechanics for regenerative projects that combine emerging blockchain technologies with the awe-inspiring power of the arts. I am on a mission to unlock value in environmental projects, bringing emerging technologies to energy transition strategies and to usher in ecological consciousness at senior leadership levels.