Lydia King Email & Phone Number

Santa Clara, California, US

Santa Clara, California, US

The International Association For Data Quality, Governance and Analytics (IADQGA) exists to satisfy the data and statistical literacy needs of students, working professionals, and senior executives worldwide.

• Operational leadership role managing majority of CareDash employees and key programs. Engaged with investors and secured additional venture funding.
• Achieved 2x revenue per visitor lift in first 60 days of managing mental health product team
• As a manager, received consistent praise from subordinates on candid approach, energetic attitude, allowing freedom to make independent decisions, data-driven approach, and ability to inspire others

• Led a cross-functional email team, rebuilding $45K in daily revenue after a major outage
• Grew SEM from -316% ROAS to 130% ROAS while increasing the size of the campaigns 10x in 120 days
• Report directly to CareDash President and investors on the activities of team, P&L forecasting, and strategic vision
• Mentored first-time managers utilizing the radical candor method

• Grew email marketing revenue by 500% in 5 months, managed 66% of the company’s employees as Project Manager
• Built and managed team of analysts, PMs, and data engineers
• Designed 10 CareDash leadership principles based on high-efficiency organizations like Amazon, Netflix, and rewrote hiring and onboarding processes for CareDash to infuse these principles into our process

• Integrated marketing and landing page tools Unbounce and Criteo, drove 10x profitability
• Led strategic investment in SEO, with 204% traffic growth in 15 months by focusing on technical SEO
• Managed CareDash’s first all-female cross-functional team

• Grew SEM account from 6K visitors/month to 278K visitors/month in 90 days with a $.02 CPC increase
• Generated a 5x increase in revenue per visit through A/B testing using Google Optimize
• Utilize Python, R, SQL, Excel, and Google Data Studio to collect, transform, analyze, and visualize data

• Spearheaded founding of this organization, shepherding the group from 0 members to the largest organization on campus (600+ members) in under 2 years
• Served as spokesperson for the organization on the university level, getting the university to add minor, major, and graduate degree programs in data science
• Chair of Programming and Instruction Committee: designed and conducted tutorials in Excel, SQL, R, and Python from beginner to advanced level as well as managed training of new instructors
• Coordinated and fundraised $5000 for the first annual Binghamton University Data Science hackathon
• Designed and coordinated consulting-style budget presentations, culminating in the receiving of $8,000 dollars in annual funds from the Binghamton University Student Association.

Binghamton, NY, US

• Worked for 3 years on teams of 6 to 15 RA's to create strong, cohesive and inclusive spaces for students to live in where they felt respected, empowered and safe
• Was the leading RA in a brand-new all freshman building, trained other RA's and professional staff members on Binghamton policies, as well designed overall community guidelines
• Served as a resource for students going through intense emotional trauma, ranging from academic stressors to title IX policy violations
• Advocated for stronger active shooter/emergency response training, as well as more inclusive language and unconscious bias training

Binghamton, NY, US

• Graded homework, quizzes, and exams for 60 students as well as designed weekly lesson plans and led two weekly discussion sections
• One of three students representing all undergraduate economics students on Student Economics Advisory Committee, assisting in selecting professors for tenure and other honors

Binghamton, NY, US

• Optimized a machine learning based model based on geographic leasing data to select price points
• Assisted with on-campus marketing strategy for this student focused real estate company

White Plains, New York, US

• Leveraged an expansive SQL database to gather key performance indicators on credit card products for multiple large US banks while providing insight on pricing strategy changes to further portfolio growth
• Selected a product sample and conducted a multileveled comparison analysis while adhering to extensive legal regulations in order to address client-specific custom benchmarking requests
• Presented detailed data visualizations using PowerPoint to both clients and upper level management with the intent of driving actionable business decisions

Plymouth, MA, US

• Daily use of a SQL database for research and design of ad hoc requests and complex projects. Worked on projects for almost every department in the company
• Responsible for the creation and automation of multiple reports concerning important information on financial performance, including daily reports sent to the entire company. Reports created mostly using Excel, VBA.
• Used SQL Server Integration Services packages to create systems of loading flat data into a data warehouse for company usage
• Created all the standards of procedure and designed the reporting on the company’s recent Third Party Logistics project, as well as gave multiple presentations and tutorials to the BI team and the CFO on the inner.

• Worked 5 Summers full-time at a year-round K-8 School.
• Tutored students in Math, English, History, Science, Spanish and a wide range of material arts
• Maintained Classroom Structure, and assisted in food preparation and building maintenence