• Served as Tech Lead for the Core Web Experience and Funnel Conversion teams, overseeing story mapping, sprint planning, and architecture for new features.• Developed the ZUI component library by wrapping MUI, achieving a 75% increase in design efficiency and reducing development time. Expanded the library with 150+ components and dark mode, enhancing flexibility and UX.• Unified UI component and hook imports from seven to one, improving developer experience and reducing cognitive load.• Overseen the migration of micro-frontends to ZUI, ensuring consistent user experience and branding.• Achieved a 60% code footprint reduction and improved data handling with ZUI.• Collaborated with engineers and design leads to solidify designs and improve branding consistency across the dashboard.• Implemented advanced navigation and skip logic in the new funnel, reducing new flow implementation time from 6 weeks to less than a week.• Reviewed pull requests across 15+ repositories and contributed to a React governance team, fostering collaboration and code quality.• Managed backlog, refined tickets, established sprints, and participated in triage work to ensure efficient project delivery.• Championed semantics and browser standards to improve accessibility and UX.• Mentored team members, led design reviews, and established best practices for Web and React apps.

As an equal partner at Blazer Six, I co-founded and manage two innovative business channels: AudioTheme and Cedaro. AudioTheme specializes in crafting unique WordPress themes, plugins, and tools that empower musicians to showcase their audio, video, and events on their own websites. Cedaro extends this expertise to create versatile WordPress solutions for a diverse range of business needs.In addition to these ventures, I design, develop, and maintain custom client websites on demand, ensuring tailored solutions that meet specific business goals.At Blazer Six, my primary responsibilities include:• Co-founded and managed AudioTheme and Cedaro, leading to sustained revenue growth and supporting three full-time employees.• Designed and developed robust frontend and backend systems using HTML5, CSS3, JavaScript, and PHP, significantly enhancing user experience and website traffic.• Developed comprehensive design systems and custom React components for WordPress solutions, improving brand consistency and performance.• Implemented automated workflows and version control processes, boosting productivity and developer experience.• Led the product lifecycle from conception to launch, optimizing sales, marketing, and customer support, resulting in a 50% increase in product creation time and reduced churn.• Created custom React components and blocks for WordPress solutions, enhancing frontend and backend functionality and website performance.• Cultivated a 10+ year partnership with WordPress.com, ensuring product support and strong business relations.• Oversaw business operations, including accounts, affiliate programs, and sales reports, ensuring operational efficiency.

• Led a team to develop an internal tool using a new Snowflake data lake, delivering the project two weeks early on a tight deadline.• Refactored a React codebase to incorporate strict TypeScript types, enhancing type safety and code reliability.• Established and streamlined systems, processes, and style guides across TypeScript and WordPress projects, improving developer experience.• Developed common components and branding elements using Tailwind and WordPress themes, ensuring consistency across projects.

• Spearheaded frontend development of reusable React components with JavaScript and TypeScript, enhancing code reusability and reducing development time.• Led the integration of a chatbot microservice using React and Dialogflow CX, optimizing chat functionalities with GraphQL.• Collaborated with cross-functional teams to implement new branding styles, boosting brand recognition.• Advanced the development of an account review page, delivering it ahead of schedule and facilitating further product enhancements.• Designed a new micro-service database schema for a high-profile product, improving API integration.• Refactored components for responsiveness and modern CSS, enhancing user experience across devices.• Mentored engineers on front-end design, HTML semantics, and accessibility, improving code quality and productivity.• Created documentation and diagrams for key product flows, enhancing team collaboration.

• Founded and led a successful web design and development company, leveraging technologies like HTML, CSS, PHP, and Flash.• Built a long-term partnership with WordPress.com, providing ongoing support and development services.• Delivered projects for high-profile clients, including the University of Iowa, Iowa Wrestling, Finkbine Golf Course, Nate Kaeding, Robert Gallery, and Greg Miller for Outdoor Channel.