I've spent my career using creativity to solve problems, life and death health-related problems, business problems, strategy problems, and especially thickheaded human problems. I am a copywriter by training but a creative business leader by experience. I've led creative departments, led (and won) new business proposals, led technology groups, led strategy groups, led offices on opposite coasts, launched market blockbusters, all the while leading the way to double digit profit margins and clients basking in our shared success.