Theodore Marston Email and Phone Number
Results focused product management leader with 10+ years of experience in the kids, families, and education space at companies at every level--from early stage start-ups to Netflix.► Chief Product Officer at the XQ Institute, leading product management, User Experience Design, and Engineering, for 10+ products. ► Director of Product Management at Netflix, leading all Kids & Family product innovation to create a new strategy, roadmap, and experiment implementation process across web, mobile, and TV.►Director of Product Management at Epic for Kids; led multiple 10+ persons and developed the product strategy that increased Epic School monthly active students from 500k to 10 million over 4 years. ► Excels at combining data analysis (including MySQL), user research, and agile experimentation to develop a product strategy and to quickly adapt the roadmap as the team deepens their understanding of user needs. Specialties: Product management, new product development, roadmap & strategy, leading teams & people management, agile/lean developmental, MySQL and data analysis, user research, customer research, market research, design sprints, machine learning product strategy, market analysisContact me: tj.marston@gmail.com
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Chief Product Officer, Co-FounderOko LabsRedwood City, Ca, Us -
Chief Product OfficerXq Institute Aug 2023 - PresentOakland, Ca, UsXQ is the nation’s leading organization dedicated to transforming high schools and the broader education systems in which they exist. At XQ, we believe that the future of teaching and learning hinges on powerful, project and competency-based experiences that truly engages and empowers students in their education and prepares them with the knowledge and skills they need to succeed in college, career and a choice filled life. They are more than just lessons; they are journeys that prepare students for the complexities of the modern world.To bring this new way of teaching and learning to life requires a complete replacement of the current century-old high school system–the Carnegie Unit. XQ has been leading the redesign of that system and now we are bringing theory into practice by creating products that scale our learnings, accelerate our mission, and jumpstart market innovation. Our approach is not incremental; it is a bold reimagining of education, made possible through deep collaboration with educators, students, and community stakeholders. -
Head Of ProductXq Institute Jan 2023 - Aug 2023Oakland, Ca, Us -
Director Of Product Innovation, Kids & FamiliesNetflix Nov 2021 - Jun 2022Los Gatos, Ca, UsAt Netflix, I led the kids & family focused product innovation cross-functional product team. I managed every stage of the development process–product strategy, roadmap, feature design, implementation and analysis.► Leadership & Strategy: Led kids & family focused product innovation, managing a 10+ person cross-functional team across product strategy, roadmap, design, implementation and analysis.► Process Improvements - Experiment Velocity: Transformed product development processes for a 10+ member team, boosting experimentation velocity by 90%, resulting in the successful delivery of 6+ new features in 6 months—significantly exceeding the typical 12-month cycle—by leveraging agile methodologies and improved team communication.► Improved Cross-Functional Collaboration: Resolved cross-functional communication challenges, fostering partnerships with Content, Studio, and Marketing teams by establishing open communication processes and early feedback loops. Addressed the top two product issues identified by partner teams. -
Director Of Product ManagementEpic For Kids Aug 2020 - Nov 2021Redwood City, California, UsAt Epic, I led 3 high priority product teams–Epic School, Book Discovery (Machine Learning Algo), and Educator to Consumer Growth–as we grew Epic from 50 employees to ~200. ► Leadership & Strategy: Created strategy and led 3 high priority teams–Epic School, Book Discovery (Machine Learning), and Educator to Consumer Growth–as we grew Epic from 50 employees to ~200. ► School Growth Impact: Increased Epic School monthly active students from 500k to 10 million through an improved activation funnel and adding features that supported specific teacher and student use cases► Consumer Growth Impact: Grew Educator to Consumer subscriptions over 200% by creating multiple new growth channels. ► Reading Impact: Developed Machine Learning product strategy that increased average reading time by over 50% by taking into account each child’s interests, reading level, and maturity. ► People Management: Managed two product managers while leading multiple +10 person cross functional teams. subscriptions by over 200%. -
Senior Product ManagerEpic For Kids Jan 2018 - Aug 2020Redwood City, California, Us -
Founding Product ManagerZeal Learning Nov 2014 - Jan 2018Zeal was an early stage Education Tech startup, focused on delivering live math tutoring at a fraction of the cost of traditional tutoring. As the Founding Product Manager and acting CEO, I focused most of my time on leading new product development, data analysis (including MySQL), gathering feedback from our users, and managing the development process. You can learn more about Zeal by going to https://parent.zeal.com► Entrepreneurialism: Designed and implemented the first ever program that combined an adaptive math assessment with micro, group tutoring sessions, cutting the cost of tutoring from $100 an hour to unlimited tutoring for $50 a month. ► Leadership & Strategy: Created product strategy based on product vision, user feedback, customer interviews, team collaboration, and data analysis using MySQ and Tableau. ► Growth Impact: Grew tutoring business from scratch to over 1,000 teachers, 40,000 students, and 150,000 hours of tutoring.► Creativity: Created a first of its kind, Tutor Dispatcher system by creating a Slack Bot to call on tutors in real time to match student load. The system’s dual purpose is to maximize student learning rate and minimize tutor downtime, which resulted in 25,000 tutoring sessions and 10,000 standards learned.
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Senior Product ManagerZynga Aug 2012 - Oct 2014San Francisco, California, UsI was the Senior Product Manager for the New Zynga Poker mobile game, leading the design, development and launch of a complete overall of one of Zynga's most profitable games. Over my two years, I worked on both mobile and web products. I also spent considerable time on new product development for an unannounced web game.• Managed the design, validation, and prioritization of features within the New Zynga Poker, leading a 20-person cross-functional team of games designers, artists/animators, UI/UX experts, and +15 engineers. • Used data driven analysis and consumer feedback to increase Zynga Poker’s Android star rating by 0.3 stars (to 4.4); revenue by 5%; return rates by 7%, and hands played by 10%. -
Core Product Marketing Manager InternMicrosoft Corporation May 2011 - Aug 2011Redmond, Washington, UsDevised scorecard framework and key metrics adopted into monthly business review for Microsoft Business Intelligenceʹs transition to cloud computing. -
Mba Student ConsultantAmerican Express Open Mar 2011 - Apr 2011Developed social media hub strategy, presenting framework, top features, implantation road‑map, and site mock‑up to over 40 American Express employees.
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Audit ‑ Senior Associate / ManagerPwc Aug 2009 - Jul 2010GbManaged 10+ person teams for multiple ʺhigh issueʺ clients, while serving as principal senior‑client contact for contentious issues, resulting in 100% of clients requesting that I lead their next engagement.Analyzed industry trends and specific company issues to create a comprehensive, yet flexible, project strategy based upon collaboration across multiple lines of service enhancing cross function integration and reducing redundancies.Primary reviewer of teamʹs audit work, including the critical issues around revenue recognition and debt, leading to limited additional comments during partner review.Designed and executed $1 million budget, increasing profitability by ~$50,000.Selected by the partner group to represent staff concerns on the ʺAdvisory Councilʺ, collaborating to create a framework for communication between team members. -
Financial Due Diligence ‑ Senior AssociatePwc Mar 2008 - Aug 2009GbConducted financial due diligence on technology and consumer product companies on behalf of clients. Analyzed the monthly financial statement trends and forecasts of acquisition targets with earnings ranging from $10 to 150 million, resulting in a detailed understanding of the financial underpinnings of the businesses.Created go‑to‑market reports, which included analyses of industry trends and future strategic positioning; reports were presented to key clients to enhance relationships.Facilitated meetings with targetʹs C‑suite executives to gain insight into the companyʹs business model and performance drivers, identifying significant acquisition issues, including the identification of a multi‑million dollar contingent liability.Presented strategic guidance based on financial due diligence analytics in a candid, accurate and complete manner to private equity and corporate client contacts.Taught week‑long training course for 20 interns, receiving the highest instructor rating. -
Audit ‑ Associate / Senior AssociatePwc Aug 2005 - Mar 2008GbLed seven person team at a multinational client with $4 billion in earnings.Evaluated clientʹs detailed financial statements and conceived of innovative solutions to critical issues, enabling multiple projects to increase profitability by 5‑10%.Selected to mentored new associates to facilitate transition to PwC.Licensed Certified Public Accountant
Theodore Marston Education Details
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University Of Michigan - Stephen M. Ross School Of BusinessMaster Of Business Administration -
UclaPolitical Science & Accounting -
Monte Vista High School
Frequently Asked Questions about Theodore Marston
What company does Theodore Marston work for?
Theodore Marston works for Oko Labs
What is Theodore Marston's role at the current company?
Theodore Marston's current role is Chief Product Officer, Co-Founder.
What schools did Theodore Marston attend?
Theodore Marston attended University Of Michigan - Stephen M. Ross School Of Business, Ucla, Monte Vista High School.
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