Consultant and leader for sustainable Ready to Wear women’s luxury brand focusing on events, runways, high-end productions (lookbooks, collections, portfolios) and social media campaigns.

Led creative teams with my CD including producers, art directors, writers, designers, animators and editors, fostering positive relationships across departments and ensuring brand consistency. Created over 15 high-caliber productions totalling $10M including OLV, OTT, TV, social media informed campaigns with influencers and organic reach for general U.S. Market and multicultural Skilled in leveraging AI to enhance insights, strategy, and creative workflowsLed and managed all multicultural productions ($7M) Clients: Metro by T-Mobile, T-Mobile, Hulu, Intuit and Penn State

Brands: Mike Bloomberg 2020 presidential campaign, Corona (Modelo Especial, Negra Modelo, Tsingtao, Victoria, Corona Light), Bud Light, Optimum, PepsiCo (15 brands), Time Warner, Visa, Spectrum, Nestlé Pure Life Water, CMX, Beringer, United Nations (Social Marketing UNFPA presentation), Kraft, Starbucks, MillerCoors, FUD, Appleton Estate, Degree, AT&T, Pivot Point, Lord & TaylorAgencies: Rapp, The Marketing Store, TracyLocke, Upshot, Casanova Pendrill, Integer Group, Walton IsaacsonIn-house agencies: NBC Universal

HBO Original Programming Key Art, HBO Latino, HBO Boxing, CSR and HBO Shop campaignsPrint, digital, press releases and POS for business partners and consumers in English and Spanish

Digital Marketing (websites, microsites, media)Brand Development (trade ads, B2B, corporate, multicultural)E-Newsletters, publications, TV, Radio, EnterpriseMobile (push notifications, social media)

Nestlé (Nesquik, DiGiorno, Juicy Juice, Coffee-Mate, Nescafé, Crunch, Maggi, Hot Pockets, La Lechera, Carnation, Stouffer's, Abuelita, Pure Life, Drumstick, NIDO, etc.)Shopper Marketing RetailPrint: Flyers, coupons, Recipe Books, demo handouts, POS, Packaging Digital: microsites, social media, web banners, landing pages, email

Qwest Communications, Ziploc and State FarmDirect Mail, TV, Radio, Digital and Print

Qwest Communications, AT&T and VolkswagenDigital, Direct Mail, POS, Off Premise, Direct Marketing, Marketing Engagement