Vp Of Marketing
Current
Jul 2024 - Present
AeroLeads people directory · profile
Katherine Li Email & Phone Number
VP Marketing at TabaPay
at
TabaPay
1 work email found
@plaid.com
1 phone found area 888
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 100%
Current company
Role
VP Marketing at TabaPay
Location
San Francisco, California, United States
Who is Katherine Li? Overview
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Quick answer
Katherine Li is listed as VP Marketing at TabaPay at TabaPay, based in San Francisco, California, United States. AeroLeads shows a work email signal at plaid.com, phone signal with area code 888, and a matched LinkedIn profile for Katherine Li.
Katherine Li previously worked as VP of Marketing at Tabapay and Product Marketing Lead at Plaid. Katherine Li holds Mba from Harvard Business School.
Company email context
Email format at TabaPay
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{first_initial}{last}@plaid.com
86% confidence
AeroLeads found 1 current-domain work email signal for Katherine Li. Compare company email patterns before reaching out.
Profile bio
About Katherine Li
I'm passionate about using customer insights to build and scale new products and businesses.
Listed skills include Competitive Analysis, Analytics, Market Research, Marketing, and 17 others.
Current workplace
Katherine Li's current company
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13 roles · 15 years
Katherine Li work experience
A career timeline built from the work history available for this profile.
Apr 2021 - Feb 2024
Head Of Marketing
Built TabaPay's marketing program from the ground up. TabaPay makes it easy for Fintech companies to move money.www.tabapay.com
Jul 2020 - Apr 2021
Director Of Product Marketing
Responsible for end-to-end product marketing and growth marketing at BlueVine, reporting to CEO. Recruited and managed team of 9 FTEs. Led go-to-market launch for BlueVine Business Banking, SBA's Paycheck Protection Program, 12-month line of credit, and term loan. Re-launched the website and email program.
Jan 2019 - Jul 2020
Head Of Product Marketing
Apr 2017 - Dec 2018
Director, Business Development, Performance Marketing & Data Products
Developing and managing business deals, negotiating contracts, and analyzing deals and opportunities for new Performance Marketing business designed to help improve ad targeting effectiveness for marketers.
Jul 2016 - Mar 2017
Director, Global Information Management & Data Products Business Planning & Strategy
Built and launched Amex Advance, a new performance-based ad targeting business to enable clients to give their customers more personalized offers and recommendations online and offline by leveraging our closed loop commerce data, our big data platform, and machine learning analytics.
Mar 2015 - Jun 2016
Director, Open Product Business Planning & Strategy
OPEN is American Express' Small Business division focused on creating products and services designed to help small businesses grow.Chief of Staff for EVP, Head of OPEN Product. Managed day-to-day operations & strategy for the 80+ person group including helping to secure funding and leadership support for a new lending business within American.
Apr 2014 - Mar 2015
Senior Manager, Loyalty & Membership Rewards
Designed and executed new products to enhance customer loyalty of OPEN's best customers by working with a 20-person cross-functional core team; Executed marketing campaigns for launch of Shop Small Gift Card; co-head of Harvard Business School recruiting at American Express.
Sep 2013 - Apr 2014
Manager, Loyalty & Membership Rewards
Executed marketing campaigns for launch of Shop Small Gift Card.
Aug 2012 - Aug 2013
Open Savings Marketing
Developed and executed strategy to increase spend of OPEN’s top small business customers through OPEN Savings discount program. Ran several different marketing campaigns to optimize ROI.
2011 - 2011
La Mer Global Marketing
Created strategy to improve profitability by analyzing pricing of La Mer products and competitors across regions and SKUs
May 2010 - Jul 2010
Strategy & Operations Consultant
Helped create and execute strategies for Fortune 500 companies to improve revenues, operational efficiency, and back office infrastructure.
Jul 2007 - May 2010
3 education records
Katherine Li education
Mba
Harvard Business School
Ba With Honors, Comparative Literature
Stanford University
Education record
Columbia College, Columbia University
FAQ
Frequently asked questions about Katherine Li
Quick answers generated from the profile data available on this page.
What company does Katherine Li work for?
Katherine Li works for TabaPay.
What is Katherine Li's role at TabaPay?
Katherine Li is listed as VP Marketing at TabaPay at TabaPay.
What is Katherine Li's email address?
AeroLeads has found 1 work email signal at @plaid.com for Katherine Li at TabaPay.
What is Katherine Li's phone number?
AeroLeads has found 1 phone signal(s) with area code 888 for Katherine Li at TabaPay.
Where is Katherine Li based?
Katherine Li is based in San Francisco, California, United States while working with TabaPay.
What companies has Katherine Li worked for?
Katherine Li has worked for Tabapay, Plaid, Bluevine, American Express, and American Express Open.
How can I contact Katherine Li?
You can use AeroLeads to view verified contact signals for Katherine Li at TabaPay, including work email, phone, and LinkedIn data when available.
What schools did Katherine Li attend?
Katherine Li holds Mba from Harvard Business School.
What skills is Katherine Li known for?
Katherine Li is listed with skills including Competitive Analysis, Analytics, Market Research, Marketing, Business Planning, Strategy, Consulting, and Cross Functional Team Leadership.
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