Theresa Beebe Mba, Bsn, Rn, Cen Email and Phone Number

As a Solution Marketing Director in the healthcare industry, I develop and execute marketing strategies that effectively communicate the value of our healthcare solutions to target markets. I collaborate with product management, sales, and other departments to craft compelling messaging, positioning, and content that resonate with healthcare customers and drive demand. My role involves market research, competitive analysis, and overseeing the creation of marketing materials and campaigns to support product launches and sales initiatives.

Industry Understanding - 15 years of healthcare experience as the end user, implementer, and key stakeholder of software upgrades, changes, sunsets, and Go-lives. Product Expertise - Infor Healthcare's solutions are created for healthcare providers, by healthcare providers. I help create the software I wish I'd had as a Nurse Director for HR Talent, Workforce Management, Data Dashboards, etc.Sales Support - Presenter on multiple webinars for healthcare thought leadership.Pre-Sales - Continuous collaborator with product and UX to enhance our solutions and drive innovation.

Directed a niche market access firm specializing in prior authorizations, procedure reimbursement, and health policy strategy for the medical device industry. Successfully partnered with multiple medical device start-ups in musculoskeletal, gastrointestinal, and pain management sectors, driving strategic business growth and increasing insurance approvals for complicated procedures.

Starting as a front-line ER nurse, I was quickly promoted to Supervisor, Educator, ER Manager, and ER Director. Oversaw all Emergency Room (ER) Services and managed quality/safety standards at two facilities, treating over 45K patients annually. Managed team of 85 professionals and staff with varying levels of responsibility and deliverables. Led efforts with real-time workflow changes, coordinating with various levels of management to deliver/implement groundbreaking resolutions. Created a culture engaged in changing to meet the needs of our patients and our healthcare system. Created operational strategies to improve throughput, employee engagement & retention, and increase patient safety & satisfaction.

Deployed to Helmand Province Afghanistan for 9 months to be a Nurse Manager of a Critical Care Unit in a Combat Support Hospital. Managing ill patients ranging from gun shot wounds to IED blasts. At Fort Gordon, GA - ER Staff Nurse and Charge Nurse of a 24 bed level 3 trauma center treating over 65,000 patients annually.