Originally founded in 2005, our team has grown to 20+ senior designers and researchers across the globe who have deep expertise in product and service design for digital health, medtech and cloud & cognitive technologies.We love working on complex design challenges and have extensive experience in enterprise and B2B products from genetics to population health:++ Innovating- Using UX research and design thinking to identify the North Star for products and services and aligning on the path forward.++ Launching- Bringing amazing UX to audiences with efficient Design, Development & Implementation.++ Leading- Activating internal teams to become UX Leaders with our DesignOps training, tools & processes.

Femovate is one of the largest global femtech incubators, supporting 60 early stage startups with design capital. Since launching in 2022, Femovate has helped launch 28 products, 14 research and clinical trials and supported 7 companies during FDA clearance. The startups in Femovate have received more than $100M in investments, grants and awards.

We've partnered with BrightInsight to drive strategic research and design for patient and health care provider solutions for oncology, diabetes, obesity, and haemophilia.

DesignOps and implementation partner for Miro's clients

Our team created an Enterprise extension of the Carbon Design System to support hundreds of AI Applications for the Cloud & Cognitive Sciences unit. We're also leading and supporting product design and UX research for the flagship offerings: Maximo, ELM, Tririga and Digital Twin https://www.ibm.com/internet-of-things/trending/digital-twin.

Provides training on cross platform design strategy and mobile user experience. http://rosenfeldmedia.com/experts/theresa-neil/

We worked closely with the Humana team to create a design language system and corresponding components for creating digital and print assets, as well as a collateral library to house them and govern best practices.

Lead the design for Mobile self service and the Intranet portal RWD project.

Designed the early mobile optimized PayPal site for the first release of the iPhone in 2008, mobile express check out 2011, Send Money partner program 2011, various concept apps for PayPal Innovate conference 2009-2011, mobile app strategy 2010-2011, early mobile wallet research and concepts 2010

Asked to design and develop PayPal's iPhone web application (level set evaluation of iPhone Web Applications, wire frames, visual design, development in Dashcode). Collaborated closely with my buddy Scott at Wishingline.Apple reviewed it and gave it a thumbs up.PayPal is currently integrating it. Should be available in Q4 2008.

My team was responsible for the UX design of Lyric v2 for web, iPhone, iPad, Android phones and tablets. The project included initial field research, UX design, prototyping, visual design and asset creation across five platforms. Read more about Lyric v1 here for a taste of what's to come: http://lyric.honeywell.com/ http://www.engadget.com/2014/06/19/honeywell-lyric-hands-on/

We have led UX design projects for Backbase's clients including Nordstroms, ReMAX, Nationwide, Morgan Stanley, and Silicon Valley Bank. Collaborated on the design of Backbase's award-winning platforms. Finnovate Best in Show Winner 2014, 2016, 2017.

Led the redesign of AIMSweb, a full suite of performance tools for educators.

Led the design effort for the suite of Cloudera applications, including the product design for Cloudera Manager.

My team and I were responsible for the UX design for the Android phone and tablet applications, mobile web redesign, personalization across platforms. Our lead researcher, Paula Wellings, also mapped the RetailMeNot customer experience using a combination of field research and survey information. This CX informed the design roadmap and let to a series of storyboards like the ones AirBNB created to visualize their customer experience:https://www.sequoiacap.com/grove/posts/ezem/visualizing-the-customer-experience

Led the design for their enterprise applications (web and mobile) to be used by 60+ chapters in the U.S. and Canada for planning and managing fundraising events, constituents, donors, and patients.

Lead the design for a medical tablet app to be distributed by the non-profit Jhpiego.

Led the UX design across four platforms, iPhone, Android, Kiosk (iPad), and classic web. Silvercar went live in January, just 6 months after the first user research session. Read the TechCrunch review, A First Look at Silvercar: http://techcrunch.com/2013/01/16/silvercar-first-look/

Created the UXApprentice.com site

Provided mobile design strategy for BabyCenter mobile apps, and designed the 5 star My Baby Today iPhone app.http://itunes.apple.com/us/app/my-baby-today/id466847531?mt=8

Providing design strategy for a series of web, desktop and mobile reference applications. http://designingwebinterfaces.com/flex-4-5-for-apple-ios-google-android-and-blackberry

Lead the design for the 2009 Zenoss rewrite.

Worked with OtherInbox to improve the user experience of the application- now integrating with Yahoo! mail.

Designed the new UT Austin iPhone application

Providing strategic design direction for enterprise application redesign.

Hired by the president of Move Labs providing strategic design direction for their redesign of Move.com and Realtor.com, as well as a number of ancillary projects like their financial planning tools, Mortgage Search, Welcome Wagon and Realtor Blog.

Provided a heuristic evaluation of Forbes.com and redesign solutions to improve the user experience of the site. Evaluation conduct at the request of Jim Spanfeller, President and CEO of Forbes.

Lead the user interface design for FiveRuns Systems Management, and the early designs for RM Manage.Worked closely with Scott Boms of Wishingline who provided the visual design.