Marcomms professional and trainer. A strategist first and foremost, but beyond that an originator of creative ways to get messages across to audiences.The bulk of my time these days is spent creating e-learning scripts, online content, social media and pay-per-click ads, far removed from the work I executed in the "Advertising, brochures, point-of-sale" agencies in which I started my career. Lots of experience in motor trade training, venue or dealer based, on new models for many of the major manufacturers via the lovely people at Ignition Online. http://www.ignitiononline.com/Recent assignment was as the 'Native English Writer' on automotive for one of France's top agenciesAnd now, a series of assignments for Key Publishing's magazine, Britain at WarIt's different, challenging and fast moving.Specialties: Talking to anybody who needs any form of marketing communications, quickly grasping the peculiarities of their marketplace, using far too many years of experience to translate that talk into a viable marketing strategy, developing tactical communications concepts that differentiate that product from its competitors and make it stand out in the market, briefing designers and handling their little idiosyncrasies, writing copy that persuades, educates or sells. In English or Euro-English. Face-to-face training, speeches.. You name it, I'll write and/or deliver it.