Thiago Dias
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Thiago Dias Email & Phone Number

Global Head of Commerce and Digital and GTM at Reckitt
Location: São Paulo, São Paulo, Brazil 15 work roles 3 schools
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✓ Verified Jun 2026 3 data sources Profile completeness 86%

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Current company
Role
Global Head of Commerce and Digital and GTM
Location
São Paulo, São Paulo, Brazil
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Who is Thiago Dias? Overview

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Thiago Dias is listed as Global Head of Commerce and Digital and GTM at Reckitt, a company with 33871 employees, based in São Paulo, São Paulo, Brazil. AeroLeads shows a matched LinkedIn profile for Thiago Dias.

Thiago Dias previously worked as Global Head of Ecommerce & GTM at Reckitt and Ecommerce Manager at Unilever. Thiago Dias holds Business Administration And Management, General from Hyper Island.

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Reckitt

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Profile bio

About Thiago Dias

Over 15 years of experience in CPG, and over 10 years of experience in Digital marketing and commerce. Profound knowledge of GTM and Marketing Strategy, Ecommerce, Digital and Trade Marketing.Leading Reckitt's global Ecommerce and Go-To-Market strategies, my tenure has been marked by an unwavering commitment to digital and sales excellence. With aproximatelly 3 years steering our digital sails, I've merged ecommerce with sales acumen expertise to deliver substantial growth in the traditional trade and ecommerce domain.At the heart of my approach lies a strategic vision that couples data-driven insights with sales and digital skills. Creating strong alliances that enables collaborative approach with people, I´ve pioneered with marketing and digital solutions that resonate with Reckitt´s need of being a future fit organization.Whether crafting a digital marketing campaign or new digital business model for GTM I believe I am able to balance vision with results oriented execution, reflecting caring and emphatic leadership. Teh achievement I am most proud of is having zero turover during pandemic leading Unilever Digital commerce team.

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Thiago Dias's current company

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Reckitt
Reckitt
Global Head of Commerce and Digital and GTM
State of São Paulo, Brazil
Website
Employees
33871
AeroLeads page
15 roles

Thiago Dias work experience

A career timeline built from the work history available for this profile.

Global Head Of Commerce And Digital And Gtm

State Of São Paulo, Brazil

Global Head Of Ecommerce & Gtm

Current

São Paulo, Brazil

Lead and build a Digital Sales business model that had a profound impact on Reckitt´s Brazil indirect channel performance (above 65% of share of business in sales) overdelivering lead and legging KPIs thourgh a eB2B that reshape sales capabalities. Startegy and execution that contributed over 25% of LATAM growth in 2023 by deploying marketing tools, data.

Oct 2021 - Present

Ecommerce Manager

São Paulo

Superheaded Unilever Brazil digital ecosystem and ecommerce channel leading exponential growth with incremental market share and profitability. Accoutable for P&L and over 20% of brands media investment. Responsible for transform how brands investment were managed and lead the full integration with sales, also impacting how brands communicate in digital.

Nov 2019 - Oct 2021

Ecommerce Media And Account Manager (United Kingdom)

London, United Kingdom

Ecommerce account manager and digital media manager for Amazon, Tesco, Asda and Sainsbury’s. Responsible for planning and execute media plan that impacted over 30% of Unilever UK share of business by creating performance media model optimizing for better investment and online merchansing outcome.

Jun 2018 - Nov 2019

Ecommerce Junior Manager

São Paulo, São Paulo, Brazil

Integrate Unilever sales and ecommerce by deploying a omni approach thourgh out the organization. Responsible for reshape investment structure and JBP. Implementing omni sales operating model and digital media campaign.

Feb 2017 - Jun 2018

Trade Marketing Junior Manager

São Paulo

Trade Marketing strategy champion for Personal Care BU. Responsible to overdeliver in revenue by creating cross categories synergy through planning and investment optimization, volume forecast intelligence and data driven promotional leverages.

May 2016 - Jan 2017

Senior Shopper And Customer Marketing Coordinator

São Paulo, Brazil

Resposible for Unilever Joint Business Plan model for Latam, deploying and supporting markets in execution. Developed Shopper Marketing and global trade marketing models for Unilever Home Care, Personal Care, Beauty, Ice Cream and Nutrition BUs that impacted market and brands developement. Lead Latam customer and market reasearch facility that aimed to.

May 2015 - Apr 2016

Brand Manager

São Paulo Area, Brazil

Responsible for Activia brand management, creating marketing and trade marketing plans for all channels. Product Launch and brand portfolio management. Development of promotional calendar, brand sales incentive, distribution and volume plans and Branding. Core member of Danone Innovation team to create long term NPD solutions.

Apr 2014 - Apr 2015

Senior Marketing Coordinator

São Paulo, Brazil

Brand Development and Marketing Strategy for all Latam markets, leading brand, communication and innovations projects. Create and implement new brand positioning and communication idea with full media campaign, also launching over 20 SKUs delivering increase of market share and brand metrics with strong consumer approach. Best in class Brand gloval case.

Jan 2013 - Mar 2014

Senior Trade Marketing Coordinator

São Paulo, Brazil

Feb 2013 - Jul 2013

Channel Development Coordinator

São Paulo, Brazil

Jun 2012 - Jan 2013

Junior Trade Marketing Coordinator

São Paulo, Brazil

Nov 2011 - May 2012

Sales Analyst

São Paulo, Brazil

Jan 2011 - Dec 2011

Sales Intern

São Paulo, Brazil

Jan 2010 - Dec 2010
3 education records

Thiago Dias education

Business Administration And Management, General

Hyper Island designs transformative learning experiences to enable growth – for individuals and for businesses. Unlike typical education.

Business Administration And Management, General

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FAQ

Frequently asked questions about Thiago Dias

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What company does Thiago Dias work for?

Thiago Dias works for Reckitt.

What is Thiago Dias's role at Reckitt?

Thiago Dias is listed as Global Head of Commerce and Digital and GTM at Reckitt.

Where is Thiago Dias based?

Thiago Dias is based in São Paulo, São Paulo, Brazil while working with Reckitt.

What companies has Thiago Dias worked for?

Thiago Dias has worked for Reckitt, Unilever, Danone, and Kantar Worldpanel.

How can I contact Thiago Dias?

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What schools did Thiago Dias attend?

Thiago Dias holds Business Administration And Management, General from Hyper Island.

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