Thiago Barone Email & Phone Number

Desenvolvo produtos e serviços para que mais de 400 marcas tenham controle sobre suas histórias por meio da tecnologia.

São Paulo Area, Brazil

 Responsible for the Business Intelligence area of FlieshmanHillard in Brazil and for the development of analysis and innovation of services; Responsible for data integration and insight generation for developing communication strategies and crisis management for Johnson & Johnson and its brands such as Neutrogena, Sundown, Listerine and OGX; Responsible for the implementation of new methodologies for tracking results for clients of the agency; Responsible for influencer mapping, monitoring and measurement of agency customer campaigns, such as GoPro, Johnson & Johnson and Philips;Featured Actions#MeuCabeloNãoOGX Carnival campaign (brand of hair products by Johnson & Johnson) was born from a study by me that, through social network monitoring, identified patterns of messages around the subject of harassment in Carnival, especially about hair pulling. With this in hand, communication teams developed the concept #MeuCabeloNão, which involved 360 actions, such as marketing activations in carnival blocks, events and press kits.GoPro Hero7Launching GoPro Hero7 was based on a study I developed on the regional interests of users search for the brand. The main action was an unprecedented rappel at the Farol Santander, one of the most icnonic buildings of São Paulo, for journalists and influencers, reinforcing attributes identified in the study.

São Paulo

 Responsible for the development of analysis and innovation of services for the Analytics area in Latin America; Responsible for data integration and insights to develop strategies for brands such as O Boticário, Huawei, Dow, Electrolux, Heineken, Ford and L'Oréal Brasil; Responsible for mapping of influencers, monitoring and measuring campaigns; Responsible for the implementation of new methodologies for monitoring results for O Boticário; One of the leaders in training of the Burson PR team in Latin America around Analytics tool; Responsible for the monitoring of L'Oréal Brasil's earned media and competitors, dividing them into more than 25 categories and 5 divisions, following the repercussion of campaigns promoted by the brand and its sub-brands; Conduct a study on market trends and new products; Market analysis for proposal development and new business prospecting.

São Paulo

Responsible for content creation, monitoring, development of brands in the digital environment and analysis of metrics. Developed projects for brands such as Electrolux, NC Games (most games distributor in Latin America), Fanta, Heineken, CarnaFacul and Calcos Brazil. For the agency, realized prospecting for clients, creating campaigns, market analysis and user behavior, trends and platforms.

São Paulo Area, Brazil

Developed all Passporte FC's social networking channels, the official travel agency of São Paulo Futebol Clube, being responsible for the content creation and brand development in the digital environment. The profiles of the digital media informed fans about the team and products and agency services. I also was special reporter of the 1st São Paulo FC Camp, sports retreat SPFC, responsible for daily coverage of the event (photo and text), supplying the official event website. I was also responsible for presenting the Morumbi Stadium visitors, leading them in various areas of the complex, integrating the visit with the values, mission and history of the club.

São Paulo

Bilingual service in the area of vehicle reservations for various regions of the world.

Foz Do Iguaçu

Assist in the hotel booking industry, having relationships with agencies and conducting bilingual service.

Product Management

Jornalismo, Comunicação Social

Bacharel Em Hotelaria, Hotelaria; Turismo

Rádio E Tv, Comunicação Social

Fui apresentador e roteirista do programa Anhembi Esportes durante o período que permaneci na universidade em questão. O programa.