Consultant
CurrentBusiness consulting for a food sector startup. Definition of products, marketing strategy, and process development. Conception of the entrepreneurship project and business structuring.Business development research for value proposition alignment, product conception, benchmarking, brand concept, and positioning.Definition of communication and advertising strategy. Implementation of the management system, integration with marketplace and delivery platforms, construction of digital sales channels, and definition of business metrics. Creation of the operations manual, launch of the first unit (MVP), team management and training.