Thibault Michel Email & Phone Number

London, GB

• Key member of Digital Content team, leading all digital marketing activities to drive customer engagement for Barclays.co.uk, servicing Barclay’s UK retail, personal and business in optimizing user journeys to drive.
• Defining and optimising digital client experience, including data-driven decisions to test and learn, site developments, client engagement
• Providing consultation across both Product and Marketing teams, to ensure consistent and high-quality content planning and publishing to maximise impact and performance against stated business objectives
• Establishing analytics as an insight tool to empower data-driven decisions
• Contributing to ongoing projects as a digital subject matter expert, requirement gathering and design and delivery of business proposition responses. Achievements:
• 2022 H1 | Creation and delivery of world class, needs based editorial content around home ownership to deepen engagement with audiences and create opportunity to target customers with appropriate content and.

London, GB

As a Digital Delivery Manager I identify the resources disciplines (IA, design, copywriting, development, etc.) needed to deliver a digital change. I manage timeframes and resources within the digital team and with external agencies to ensure deadlines are met. I work with stakeholders from across the business, including marketing, sales, and product.

London, UK, GB

As Content Team Lead aligned with Banking & Transformation Themes, I am the operational manager of 5 content SMEs.I work with the Delivery and Initiative leads to ensure resources are made available in line with demands on their projects. I am responsible for scoping and assessing impact on content. I advise on content strategy during early sprints. I.

London, UK, GB

In my role of Web Content Manager I was responsible for loading the content items required for the Internet Banking application, checking it in preview environments and working through defects (code and content) to identify the solution to resolve. I worked across five brands, numerous testing environments, and many different code releases simultaneously..

• Recently bought by Nokia, Navteq produces and sells data used for GPS maps and works with the most prestigious car manufacturers and original equipment manufacturers. I was responsible for managing the e-business.
• Pushed online editorial content and product catalogues in six languages for both EMEA individuals and professionals (B2B / B2C)
• Briefed and coordinated development, sales and marketing teams, web agencies and customer care centers
• Set up promotions, landing pages and tracking
• Implemented SEO friendly content: introduced pretty rewritten URL, meta-tags, XML, sitemap, internal and external crosslinking

Neuilly-sur-Seine, Ile-de-France, FR

• RTLnet publishes websites for three French radios, part of the RTL Group: RTL (classified as the first general-interest radio), RTL2 and Funradio (rated as the 3rd and 5th music radio in France). I was responsible for.
• Project managed the re-design, including content and technical upgrade of Funradio’s website
• Drafted the specifications of Clubinfun.fr, 1st French social website for DJ's
• Project managed the development of a media sharing social website
• Project Managed the development of Funradio’s application on iPad and iPhone
• Managed external web developers and all third party suppliers

Denver, CO, US

• Ti-Text is a digital agency that provides online marketing services as well as mailing services to businesses. As an intern, I was responsible for developing a new service of website referencing and webmarketing.
• Benchmarked the renewable energies power sourced domestic heating and electricity production equipment market
• Reduced and controlled internal costs offshore outsourcing
• Prospection and sales

• Eskalad is a digital agency that provides online marketing services. I was responsible for recruiting clients for e-commerce companies by increasing their website's traffic.KEY ACHIEVEMENTS:
• Provided referencing solutions (website technical optimisation, marketing consulting)
• Monitored and optimised SEM
• Set up, tracked, analysed and optimised performances of emailing campaigns.

• Sky International Production is a Sino-French audiovisual company. The company has been mandated by the Chinese Communist Party and the French Ministry of Foreign Affair to cover the cultural events organised for the.
• Successfully conducted sponsoring partnerships with BNP and AXA
• Broadcasted a 14 episodes documentary serial about the cultural events generated by the Sino French cultural year on 51 channels including China Central Television

Master, International Trade

Bachelor’S Degree, Multimedia Studies

Dramatic Art