Search Engine Optimization Manager
Current- Directly participated in competitor research and proposed effective SEO strategies based on the client's budget.- Developed tailored SEO optimization processes based on the specific needs of each business, ensuring alignment with client budgets and goals.- Regularly analyzed competitors' SEO techniques, identified content gaps, and proposed actionable strategies to gain a competitive edge.- Conducted audits and proposed technical SEO adjustments for hundreds of large and small websites.- Led and executed comprehensive off-page SEO strategies, with a particular emphasis on link-building activities such as guest posting, outreach, backlink analysis, and the cultivation of partnerships. These efforts were geared towards enhancing brand visibility, driving organic traffic, and improving search engine rankings.- Collaborated closely with related departments, such as developers, digital marketing teams, and content writers, to ensure cohesive client-side marketing efforts.- Worked on projects spanning various industries, including Insurance, Health, B2B, Legal, Fashion, Jewelry, and E-commerce.- Prioritized and strategized SEO campaigns with a strong focus on maximizing Return on Investment (ROI)- Utilized Google Analytics, Optimize, Tag Manager, and other analytics tools to track, analyze, and report on metrics, including traffic, views, clicks, and rankings.
