• Work with Marketing manager in strategic development and implementation plan of brand building, brand communication and digital media campaigns• Work closely with cross-functional teams to create and manage all digital/ print content & advertisement; ensure their quality, relevance and compliance with brands' guideline• Analyze audience insight to optimize the quality of digital content and the performance of Facebook Ad campaigns• Lead media agencies in planning and implementing Google Display campaign

Digital and E-Commerce: 60%• Manage digital content and visuals to ensure compliance with brands' guideline and EC platforms• Lead and keep track of agencies to ensure on-time executions and delivery of expected outputs• Collaborate with brand teams on product portfolio and coordinate with on-going MKT campaigns• Work closely with KAMs of EC pure players to keep track of purchase plans and maximize revenueOperation: 40%• Coordinate with teams across entire value chain, including Supply Chain, Logistic and Accounting departments to manage purchase orders' process and ensure timely delivery to EC pure players• Lead problem solving process in purchase orders and on-going MKT campaigns• Monitor and communicate revenue/inventory of EC platforms to EC team and Finance department

• Create digital content on blog and social media channels and ensure they are quality, and follow SEO guidelines to increase traffic• Analyze audience insight to optimize content on platforms via Google Analytics, Facebook Insights• Work closely with the design team on the graphic design and visuals to support digital content• Collaborate with cross-functional teams to create MKT assets/materials and ensure they are consistent with brand guidelines

• Continuously develop and manage stakeholder relationships to achieve organization goals• In charge of organizing client-facing events and corporate events/activities• Create content for PR and Marcom activities (such as press releases, statements, internal newsletters etc.)• Cooperate closely with departments’ key personnel to create MKT materials• Work closely with Digital Marketing Specialist on SEO development roadmap• Create content on website followed SEO guideline to increase traffic and brand awareness• Conduct research to formulate PR/Digital planning• Undertake general administrative and clerical duties

• Create content on Zalo Channels and ensure content produced matches the tone & style of each channel, also are updated & accurate• Research and collect related articles and photos on e-magazines, social channels, online newspaper etc.• Assists in developing and documenting content management system standards and guidelines for Zalo Shop• Work as a team to create and follow a strict consistent content development for all channels