Thierry Danois Email and Phone Number
Le Marketing Services est mort, vive le Marketing Services❗️Soit toujours plus de personnalisation, d’engagement et d’efficacité à atteindre dans un monde infiniment complexe.🔥- 𝗠𝗔 𝗠𝗜𝗦𝗦𝗜𝗢𝗡 -Je simplifie le complexe, à la convergence de la Data, du Marketing, des Sales, du SI et du Digital pour d’un côté, créer des expériences client exceptionnelles et de l’autre, rendre l’entreprise plus agile et efficace.- 𝗠𝗢𝗡 𝗙𝗜𝗟 𝗥𝗢𝗨𝗚𝗘 - ✅ Une roadmap Client agile : - Exploration I Action I Optimisation -✅ Un parcours robuste en Agences, ESN, Grands Comptes et start ups✅ Une vision verticale du client, de l’insight à l’infrastructure en passant par l’innovation✅ Une approche « glocale » face à la mondialisation et la diversification des marchés ✅ MBA Marketing & SI + Exec. MBA Business Development & Vente stratégique B2B✅ Des Grands Comptes : Air France-KLM, BPVF, CNAF, Electrolux, FCA, FDJ, La Poste, Mars, Nivea, P&G, PMU, SNCF, Sanofi, Sony, VW …- 𝗠𝗘𝗦 𝗦𝗔𝗩𝗢𝗜𝗥-𝗙𝗔𝗜𝗥𝗘 -✔️Orienté client en améliorant les processus (SaaS, CRM, eCommerce, ePaiement)✔️Game-changer en optimisant la donnée (IA, Big Data, Smart Data, Deep Tech)✔️Producteur de sens en assurant la présence (Veille, UX/UI, Médias Sociaux, Contenu)✔️Orienté résultat en implémentant la stratégie, l’opérationnel et en mesurant l’Impact (Objectif, Budget, Outils, KPIs).- 𝗠𝗘𝗦 𝗦𝗨𝗖𝗖𝗘̀𝗦 - ✔️Innovation Digitale • Création d’une plateforme digitale eSanté intégrée B2B2C, gain avec un consortium d’un projet R&D de 16,3 M €.• Création d’un pilote CRM pour un nouveau Business model Web2Shop, validation pour un déploiement sur 3 pays européens.✔️Amélioration de l'Efficacité Opérationnelle• Audit et plan d’action à 3 ans de transformation de la relation Clients côté DSI pour gagner 15% sur la qualité des services.• Création d’une BU digitale transverse (Publicité, Marketing, Retail, Event) et d’une plateforme de Knowledge Management (équipes internes et Clients).✔️International Business Development• Pilotage et coordination internationale Agence (Londres/Milan) pour les 3 plateformes web d’un Grand Compte (Genève). • Création d’une plateforme digitale multimarques internationale, +50% de distributeurs / +30% d’optimisation des coûts.✔️…- 𝗠𝗢𝗡 𝗠𝗢𝗧𝗘𝗨𝗥 - « 𝙎𝙖𝙣𝙨 𝙡’𝙞𝙣𝙘𝙚𝙧𝙩𝙞𝙩𝙪𝙙𝙚, 𝙡’𝙖𝙫𝙚𝙣𝙩𝙪𝙧𝙚 𝙣’𝙚𝙭𝙞𝙨𝙩𝙚𝙧𝙖𝙞𝙩 𝙥𝙖𝙨 » - Alain Séjourné.👇𝗣𝗼𝘂𝗿 𝗺𝗲 𝗰𝗼𝗻𝘁𝗮𝗰𝘁𝗲𝗿 : +33 617 328 754 // tdanois@planacs.com
Planacs
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Consultant I Digital Director I Cmo - FounderPlanacs 1997 - PresentParis, Fr𝟮𝟬𝟮𝟮-𝗧𝗼𝗱𝗮𝘆• Strategic and operational consulting: Growth, Mentoring, Deep Tech Intelligence, Innovation and Digital Transformation.>> Paris&Co (incubator), Appetoque𝟮𝟬𝟭𝟱-𝟮𝟬𝟭𝟲• Strategic consulting, design, production and optimization of international eCommerce sites, On&Offline, performance measurement, eZ Publish CMS training for customer teams.>> Electrolux, LTO Group, Babysun, Boïkido, Esthederm.𝟮𝟬𝟭𝟬-𝟮𝟬𝟭𝟮• Commercial, strategic and operational development of B2B and B2C customers.>> Editions Atlas, Luneau, Groupe Challenger, Adminium, Nextim, Remark, Aon Hewitt ...KPI analysis and optimization of customer journeys and experience with UX/UI.• Speaker at ESG, ESP, École Multimédia: "𝘿𝙞𝙜𝙞𝙩𝙖𝙡 𝙎𝙩𝙧𝙖𝙩𝙚𝙜𝙮", "𝙚𝘽𝙪𝙨𝙞𝙣𝙚𝙨𝙨 / 𝙚𝘾𝙤𝙢𝙢𝙚𝙧𝙘𝙚". 𝟮𝟬𝟬𝟯-𝟮𝟬𝟬𝟳• Management of a team to design eCRM solutions for VW, Adidas, Bollinger, Mobisud: Agence Ebb&Flow.• Management of Nivea and Imagin'R digital teams: Agence Rapp.• Digital strategy and 6 tenders won for 2 Web agencies.• Specifications, Production of digital solutions and Optimizations: Electrolux, Nextim, Briot.𝟭𝟵𝟵𝟳-𝟭𝟵𝟵𝟵• Strategic consulting and training Customers and business development.• Web design and development, CD-Roms, Hosting, SEO, Training and Follow-up.>> Electrolux, CNC, United Biscuits, CCE Cheminots ...--𝗦𝗲𝗰𝘁𝗼𝗿𝘀: Industry, Telecom, High Tech / Banking, Insurance / Consumer goods, Distribution / Services / Tourism, Leisure activities𝗧𝗼𝗼𝗹𝘀: AI (ChatGPT, Brain), CMS (eZ Publish, Drupal, WordPress), eCommerce (Magento, Prestashop, Shopify), CRM (SAP CRM, Salesforce, Hubspot), Analytics (GA, Similarweb, Dareboost, FanPage Karma).-- -
Chief Marketing Officer - CofounderGoodmix Jun 2016 - Dec 2021𝗖𝗿𝗲𝗮𝘁𝗶𝗼𝗻, 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗮𝗻𝗱 𝗱𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁 of a B2B2C digital platform that facilitates the adoption and follow-up of personalized nutritional recommendations to prevent/accompany chronic diseases.• Creation of cross-referenced nutritional knowledge bases (medical, behavioral, nutritional and sports). • Development of an Advanced Learning Resolution Engine (constraints, rules and priorities, pleasures and feelings, and sorted recommendations).• Integration of a selection of specific, multi-criteria expectations (tastes, desires, histories and communities).𝗦𝗶𝗹𝘃𝗲𝗿 𝗕𝗿𝗮𝗶𝗻 𝗙𝗼𝗼𝗱 𝗣𝗿𝗼𝗷𝗲𝗰𝘁 (𝟮𝟬𝟮𝟬)-> https://bit.ly/3mfMAkz• The only research program of its kind in the world dedicated to the prevention of cognitive decline in the elderly, operated by Bpifrance. GoodMix provides the technological building block for nutritional coaching.𝗦𝗽𝗲𝗮𝗸𝗲𝗿• Systematic (Paris Region Deep Tech Ecosystem), VP PME of Enjeu Société - 2019/2021): >> Enjeu Société: "𝙁𝙤𝙤𝙙𝙘𝙝𝙖𝙞𝙣, 𝙛𝙚𝙚𝙙𝙞𝙣𝙜 𝙖 𝙗𝙚𝙩𝙩𝙚𝙧 𝙛𝙪𝙩𝙪𝙧𝙚" + Round Table "𝙄𝙄𝙢𝙥𝙖𝙘𝙩𝙨 𝙤𝙛 𝙛𝙤𝙤𝙙𝙘𝙝𝙖𝙞𝙣 𝙤𝙣 𝙝𝙚𝙖𝙡𝙩𝙝" -> https://bit.ly/3qqQ311>> Annual Convention "𝙏𝙤𝙜𝙚𝙩𝙝𝙚𝙧, 𝙡𝙚𝙩'𝙨 𝙗𝙪𝙞𝙡𝙙 𝙖 𝙨𝙤𝙘𝙞𝙚𝙩𝙮 𝙤𝙛 𝙥𝙧𝙤𝙜𝙧𝙚𝙨𝙨!"+ Round Table "𝙏𝙝𝙚 𝘿𝙞𝙜𝙞𝙩𝙖𝙡 𝙏𝙬𝙞𝙣" -> https://bit.ly/30CXwkr>> Tech4Good "𝙋𝙖𝙘𝙠𝙖𝙜𝙞𝙣𝙜 & 𝙋𝙧𝙤𝙙𝙪𝙘𝙩 𝘿𝙖𝙩𝙖" + Intervention "𝘿𝙖𝙩𝙖 𝙎𝙘𝙞𝙚𝙣𝙘𝙚 𝙛𝙤𝙧 𝘾𝙪𝙨𝙩𝙤𝙢𝙚𝙧 𝙀𝙭𝙥𝙚𝙧𝙞𝙚𝙣𝙘𝙚" -> https://bit.ly/3EfrIQE• Sorbonne University: Master of Integrative Biology and Physiology / Innovation Management--𝗦𝗲𝗰𝘁𝗼𝗿𝘀: FoodTech, HealthTech, HealthTech / SaaS, Cloud, App, Mobile / RGPD𝗧𝗼𝗼𝗹𝘀: AI, Machine Learning, Deep Learning, Digital Twin / CRM (Hubspot), Analytics (GA), Growth Hacking (WordPress, Local, Buffer) / UX & UI, Build, Test & Learn.--
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It Project Director - Services RelationshipCnaf - Caisse Nationale Des Allocations Familiales 2014 - 2014Paris, Fr• Support for decision-makers on the strategic challenges of Digital Transformation consulting on the process in line with the brand's positioning: audit and 3-year action plan to transform customer relations for the IT Department.• Structuring of the Innovation & Prospective department.𝗞𝗲𝘆𝘄𝗼𝗿𝗱𝘀: Digital Transformation, Innovation, Foresight, Lab, DSI, RSSI, Customer Relations, CRM, Functional Audit, Functional Validation, Census of user needs, Change Management. • -
Head Of DigitalAltran France 2013 - 2013Neuilly-Sur-Seine, Fr• Creation and development of the "Innovation Makers" digital transformation offer.• Strategic consulting in digital innovation: Essilor, SNCF, La poste, Electrolux, B/S/H, FDJ, Sanofi, Novartis, LCL, Saint-Gobain, Novartis... • Portfolio management: Electrolux, FDJ, SNCF (Voyages, VSC and VSC-Technologies) • Digital expert in responding to calls for tender.𝗞𝗲𝘆𝘄𝗼𝗿𝗱𝘀: Service Center, Business Manager, Infrastructure, IT Department, Digital Transformation, Tender. -
Digital Business DirectorRapp 2008 - 2010New York, Ny, Us• Creation and management of the Digital BU • New Business and Production Management: Sony, Picard, Pomona in coordination with Piment DDB (Trade & Retail) • Digital coordination of DDB Group cross-functional projects for Air France-KLM, PMU, ING Direct, Nivea.𝗞𝗲𝘆𝘄𝗼𝗿𝗱𝘀: CRM,eCRM, Brand Platform, Website creation and redesign, Data, International, Marketing Action Plan, Sales Action Plan, Marketing Mix, Marketing Services. -
Digital Account DirectorImp Teasing (D'Arcy -Ex Dmbb) - Publicis 2000 - 2003• Creation and management of the Digital Department• International key account management, deployment of integrated digital solutions and business development: Fiat Groupe, AutoExpert, Mars Group, P&G, La Vache qui rit, Philishave, La Poste, Accor, Anyway, Candia, Monsavon, Daf Trucks, Comité Régional du Tourisme IDF...𝗞𝗲𝘆𝘄𝗼𝗿𝗱𝘀: Strategic recommendations, International, SEO, Content. •
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Project ManagerTeasing 1995 - 1996• Internationalization of De Dietrich catalogs.• Planning and follow-up of promotional campaigns for Fnac, La Poste, Total.
Thierry Danois Skills
Thierry Danois Education Details
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Visiplus AcademyNégociation Et Ventes Stratégiques B2B -
Iae Paris - Sorbonne Business SchoolMarketing / Information System -
Université D'OrléansLinguistics And International Affairs -
Ruhr University BochumInternational Trade English-German -
Ruhr University BochumInternational Trade English-German
Frequently Asked Questions about Thierry Danois
What company does Thierry Danois work for?
Thierry Danois works for Planacs
What is Thierry Danois's role at the current company?
Thierry Danois's current role is CMO I Digital Director I Multi-Sectors I I help companies achieve their strategic goals by co-creating innovative and engaging personalized products and services in their global markets I 🇫🇷🇩🇪🇬🇧 I.
What schools did Thierry Danois attend?
Thierry Danois attended Visiplus Academy, Iae Paris - Sorbonne Business School, Université D'orléans, Ruhr University Bochum, Ruhr University Bochum.
What are some of Thierry Danois's interests?
Thierry Danois has interest in Children.
What skills is Thierry Danois known for?
Thierry Danois has skills like Digital Strategy, Digital Marketing, E Commerce, Business Development, User Experience, Digital Transformation, Product Management, Social Media Marketing, International Project Management, Crm, Information Architecture, Integrated Marketing.
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