Thierry Métayer

Thierry Métayer Email and Phone Number

Marketing Director (EU Brands) | Brand Development and International Expansion @ Established.
Paris, FR
Thierry Métayer's Location
Paris, Île-de-France, France, France
Thierry Métayer's Contact Details

Thierry Métayer work email

Thierry Métayer personal email

n/a
About Thierry Métayer

+ 20 years of entrepreneurship in B2C e-commerce, as Chief e-commerce and Marketing Officer: team management, growth marketing and e-commerce project management, support on fulfilment and sourcing.+ 8 years of experience in brand licensing, as Marketing Director to define the positioning and promote 2 major consumer electronics brands in digital and TV, in Europe and the USA.+ Several B2C marketplaces experiences, in project definition and request for proposal.+ Beginning in digital consulting with key accounts in industry and services.We share the same topics? Let's get in touch!

Thierry Métayer's Current Company Details
Established.

Established.

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Marketing Director (EU Brands) | Brand Development and International Expansion
Paris, FR
Website:
established.inc
Employees:
146
Thierry Métayer Work Experience Details
  • Established.
    Marketing Director (Eu Brands) | Brand Development And International Expansion
    Established.
    Paris, Fr
    View
  • Established.
    Marketing And Web Director
    Established. Jun 2022 - Present
    Paris, France
    + Redefine online and offline marketing strategy for our Top high-tech brands: THOMSON, RCA+ Build business plan and RFP for creating a European D2C Marketplace. Budget: 2 millions US$ + Hire new US and European agencies to support our brand development: PR, Digital, Social networks, MediasBrand portfolio (RCA, THOMSON, SABA, etc.) generates in excess of $1 billion in retail sales woldwideMarketing budget (awareness, social networds, press relations, etc.) managed is 3 millions US$
    View
  • Technicolor
    Marketing And Web Director
    Technicolor Aug 2021 - May 2022
    Paris, France
    + Redefine online and offline marketing strategy for our Top high-tech brands: THOMSON, RCA+ Build business plan and RFP for creating a European D2C Marketplace + Hire new US and European agencies to support our brand development: PR, Digital, Social networks, MediasBrand portfolio (RCA, THOMSON, SABA, etc.) generates in excess of $1 billion in retail sales woldwideMarketing budget (awareness, social networds, press relations, etc.) managed is 2.5 millions US$
    View
  • Technicolor
    Marketing And Digital Project Director
    Technicolor Jan 2017 - Jul 2021
    Région De Paris, France
    + Managed development of THOMSON (Europe) and RCA (US) corporate websites+ Managed digital and TV campaigns for THOMSON and RCA
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  • Paraforme
    Head Of E-Commerce - Co-Founder
    Paraforme Jul 2003 - Jul 2021
    Paris 15E, France
    + Defined e-commerce strategy for our 5 e-commerce websites+ Managed all technical developments+ Drived online customers acquisitionDeveloped e-commerce sales from 0 to 3 Md US$ - In France, Germany, Spain, Italy Managed a team of 6 people and dozens of agencies and contractors
  • Devoteam
    Digital And Web Consultant And Project Manager
    Devoteam Sep 2001 - Oct 2006
    Levallois, France
    Digital project management for big companies in industry and services: + Accor: development of automatic room distribution software+ Peugeot-Citröen (PSA): development of corporate Intranet+ Thomson: development of the Web TV Interactive TAK interface+ Nestlé: development of SAP interfaces
    View

Thierry Métayer Skills

E Commerce Seo Marketing Web Marketing Digital Marketing Management Marketing Strategy Web Analytics Sem Rtb Mountaineering Online Advertising Online Marketing Mobile Applications Marketing Digital

Thierry Métayer Education Details

Frequently Asked Questions about Thierry Métayer

What company does Thierry Métayer work for?

Thierry Métayer works for Established.

What is Thierry Métayer's role at the current company?

Thierry Métayer's current role is Marketing Director (EU Brands) | Brand Development and International Expansion.

What is Thierry Métayer's email address?

Thierry Métayer's email address is th****@****adoo.fr

What schools did Thierry Métayer attend?

Thierry Métayer attended Sup Galilée, Université Paris Nord- Paris 13.

What are some of Thierry Métayer's interests?

Thierry Métayer has interest in Politics, Environment, Poverty Alleviation, Science And Technology, Human Rights.

What skills is Thierry Métayer known for?

Thierry Métayer has skills like E Commerce, Seo, Marketing, Web Marketing, Digital Marketing, Management, Marketing Strategy, Web Analytics, Sem, Rtb, Mountaineering, Online Advertising.

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