I'm an innovative and agile leader with a history of delivering and expanding growth by guiding teams and maximizing marketing technology, data analytics, consumer experience and digital product.I've consistently led executive-level roadmaps that modernize and empower organizations with a focus on streamlining customer journeys to secure acquisition, user-affection and retention harmony. As both a thought-leader and an enabler, I have conceived, developed and deployed B2B marketing and consumer solutions that bring disparate teams together to overachieve, setting new levels of success.Most importantly, I find these pursuits incredibly rewarding. I'm recognized for leveraging data and SaaS technologies to build best-in-class, omni-channel lifecycle programs, elevated CX/UX and quantifiable revenue growth with persistent positivity. If we don't enjoy the journey - if we're not enjoying the lessons - then we adapt and change or risk stagnation.RECENT MOMENTS OF SUCCESS:✓ Coaching, developing, and leading cross-functional teams that scope, identify, implement and utilize digital product, data analytics, and predictive modeling to capture market share in the competitive, online news space.✓ Building a scalable marketing technology suite (customer data platforms, content metering tools, email service providers, others) to enable real-time measurement, digital attribution, personalized segmentation, targeting, automation, and continuous optimization. ✓ Elevating bottom-line revenue over 140% YoY by harnessing teams and capabilities with unified goals, executing visions and eliciting an emotional response with consumers of our end product.FOCUSED EXPERTISE:MarTech | Data Monetization | Product Roadmap | Marketing Strategy | Market Research | ROI | Data Analytics | People Management | Process Improvement | Scrum | Agile | CSM | Paid Media | Product Management | Customer Journey Mapping | Product Marketing | Personalization | Consumer Marketing | Storytelling | Digital Subscriptions | Budget Management | Attribution Measurement | Digital Marketing | Revenue Ownership
Listed skills include Online Advertising, Digital Marketing, Advertising, Marketing, and 41 others.