- Initiated UX processes from the ground up and established a dedicated UX team- Led the design for key products in the Meey Group ecosystem, including Meey Land, Meey Map (recipient of the Vietnam Digital Award 2022 and Sao Khue Award 2022), and Meey Value.

TomoChain.com: As one of the leading start-ups in the Blockchain industry in Vietnam and Rank #106 on Global CoinmarketcapRole: Product Designer* Design products for TomoChain’s ecosystem: do user research, design features, user flow and build prototype.* Work with UI team and Dev team to ensure products are developed according to design and schedule.* Some products I participate in design: TomoWallet desktop version, TomoRelayer, TomoIssuer, TomoBridge, TomoDex, you can find more details about projects here: https://tomochain.com/protocols-products/Role: Digital Marketing Manager* Participating in the successful 8 mil USD ICO crowdfunding campaign, in charge of paid media channels like Facebook and building email chains to collect information, educate investors.* Responsible for operating digital channels such as Facebook, Google, external media channels on the gloabl to promote corporate campaigns and measure the overall digital efficiency.* Manage website products, from the content side, UI UX and build micro-sites for corporate campaigns* Ideas and implementations of corporate communication products such as explanatory videos, media publications ...

RIO: Riobook is a publishing company specializing in publishing books and magazines about Marketing for the new marketer generationRole: Marketing Team LeaderSet up an Ecommerce system for selling books from the scratch: building websites, set up sales funnels via digital channels and set up KPI metricsDevelop marketing strategies for product lines, by each stage and product life cycle: when launching a new product, while maintaining sales at the stage of product saturation and when reprinting the a book titleResponsible for budget management and allocation to paid media channels to ensure fulfillment of sales goals and KPI metricsDirectly operating paid media channels such as Facebook, Google, booking media and sales email channelsSupport product development ideasAchievement: Since setting up an ecommerce system in sales, RIO Book has steadily doubled its book sales in the following months and in parallel with the marketing cost guarantee

CityMe: Is an e-commerce website specializing in selling quality food deals at preferential pricesRole: Digital Marketing* Receive from the Sale department to promote campaign ideas to push sales for the floor* Manage budget for paid media channels and directly operate and coordinate down to channels such as Facebook, Google, external media channels* Measure monthly revenue as well as be responsible for continuously optimizing the KPI metrics of an ecommerce platform* Side task: Design graphic banner, video for campaigns

DECA.vn: Is an e-commerce website with positioning specializing in breast milk, the business model is similar to Lazada, Tiki.Role: Digital Marketing* Receive resources from the Sale department to generate campaign ideas to push sales to the floor, schedule programs and coordinate the operations of those campaigns for teams, from content, design to communication teams, advertising. fox* Manage social media fanpages of DECA: Facebook, Zalo* Responsible for booking media activities (display adversiting, PR) to promote the campaigns