Thomas Aguilar Email & Phone Number

Austin, Tx, Us

Austin, Texas Metropolitan Area

Kantar: $3+ billion, global data, insights, and consulting company. Owned by Bain Capital Private Equity and WPP.Set vision for and establish data and AI strategic plans. Lead agile teams to develop new AI-powered research capabilities, products, and services to drive insights. Manage a 4-person team, a 30-person global matrix organization, and a 7-figure annual capital budget. Report to the Global Head (SVP), New Data & Innovation.· Led R&D efforts to assess near and long-term… Show more Kantar: $3+ billion, global data, insights, and consulting company. Owned by Bain Capital Private Equity and WPP.Set vision for and establish data and AI strategic plans. Lead agile teams to develop new AI-powered research capabilities, products, and services to drive insights. Manage a 4-person team, a 30-person global matrix organization, and a 7-figure annual capital budget. Report to the Global Head (SVP), New Data & Innovation.· Led R&D efforts to assess near and long-term ways to leverage generative AI capabilities such as auto text summarization, topic identification, headline generation, and natural language querying (NLQ) with two new products delivered at the end of 2023.· Created multi-language, multi-cultural, AI-enabled chatbot platform and applications that engage consumers at scale in real-time across social media and chat platforms to collect rich human stories at scale. Enabled richer, faster insights at lower costs than traditional surveys. · Built search and social media curation AI / ML system and behavioral data capture capabilities and products that differentiate Kantar from full-service and specialist competitors. Played a crucial role in closing contracts that total well into eight figures each year. · Designed and implemented program and team governance process to determine product development portfolio, staffing, stage gates, and priorities. Increased transparency and ensured strategic alignment with corporate objectives and ROI requirements. · Leadership member of innovation team (leadership, product managers, data scientists, software developers, programmers) that consistently earns Kantar recognition as a Top 5 Analytics & Insights Company on GRIT’s annual Most Innovative Suppliers survey. · Member of cross-functional team that established digital data protection practices and ethical AI use that comply with global regulations, including GDPR and CCPA. Show less

Launched non-survey research practice. Owned 7-figure P&L. Led 10-person team, 4 directs. Managed 7-figure project budget. Reported to COO, Americas. · Pioneered global, multi-language, multi-market, social media-based Brand Health Index that predicts brand equity changes up to 12 weeks before survey results and forecasts sales volumes to +/- 4% accuracy at lower costs than surveys.· Negotiated scalable global data acquisition agreement with NetBase.· Used combination of… Show more Launched non-survey research practice. Owned 7-figure P&L. Led 10-person team, 4 directs. Managed 7-figure project budget. Reported to COO, Americas. · Pioneered global, multi-language, multi-market, social media-based Brand Health Index that predicts brand equity changes up to 12 weeks before survey results and forecasts sales volumes to +/- 4% accuracy at lower costs than surveys.· Negotiated scalable global data acquisition agreement with NetBase.· Used combination of analytical, AI, and localization curation techniques to develop proprietary IP for aggregating, cleaning, and categorizing unstructured data to isolate relevant content. Created competitive advantage. Played key role in retaining several enterprise clients; 9-figure revenue impact from FY15 launch through FY20. · Developed consulting practice and products that generate direct, 7-figure annual revenue. · Identified and built assessment pipeline of additional white-space research opportunities. Show less

Launched mobile behavior practice. Led 20-person, cross-brand, cross-functional team. Managed 7-figure capital budget. Reported to Global Director, Implementation & Delivery. • Built app, framework, and data management methods to collect and codify data from mobile device/web interactions and other sources. 50,000-device pilot covered 1.25 billion interactions and produced useful insights from 99% of interactions in 75,000 3rd-party apps. • Created customizable mobile behavior… Show more Launched mobile behavior practice. Led 20-person, cross-brand, cross-functional team. Managed 7-figure capital budget. Reported to Global Director, Implementation & Delivery. • Built app, framework, and data management methods to collect and codify data from mobile device/web interactions and other sources. 50,000-device pilot covered 1.25 billion interactions and produced useful insights from 99% of interactions in 75,000 3rd-party apps. • Created customizable mobile behavior platform/capability used by Kantar and WPP brands as a competitive element of client proposals and services (more reliable data, lower cost). • Developed consulting practice and products that generate direct, 7-figure annual revenue.• Contributed mobile behavior insights, plus focus on speed and cost, to development of self-service and consultant-assisted mobile survey products. Show less

Austin, Texas Metropolitan Area

Synovate: $786 million, global market research company; acquired by Ipsos in 2011. Ideated and managed customer loyalty and satisfaction and brand awareness research. Included client relations, planning, developing models and questionnaires, study instructions, tabulation specifications, reporting, and training.

Austin, Texas Metropolitan Area

Hoover's Online: $90 million provider of in-depth industry and market intelligence on 20,000 companies; acquired by Dun & Bradstreet in 2003.Managed $2.5 million budget internal market research program. Included brand tracking, customer satisfaction, KPI development and measurement, identification of threats and opportunities, predictive models, and presentations to senior management.