Senior Analyst, Growth Analytics
Current
Aug 2024 - Present
AeroLeads people directory · profile
Thomas Mckeon Email & Phone Number
Senior Analyst, Growth Analytics
at
GoodRx
LinkedIn matched
3 data sources
Profile completeness 86%
Current company
Role
Senior Analyst, Growth Analytics
Location
Seattle, Washington, United States
Company size
Who is Thomas Mckeon? Overview
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Quick answer
Thomas Mckeon is listed as Senior Analyst, Growth Analytics at GoodRx, a company with 83 employees, based in Seattle, Washington, United States. AeroLeads shows a matched LinkedIn profile for Thomas Mckeon.
Thomas Mckeon previously worked as Senior Analyst at Performics and Staff Consultant, Analytics and Insights at Merkle | Cardinal Path. Thomas Mckeon holds Bachelor Of Arts - Ba, Economics With Math Emphasis from University Of Wisconsin-Madison.
Company email context
Email format at GoodRx
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GoodRx
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Profile bio
About Thomas Mckeon
Thomas Mckeon is a Senior Analyst, Growth Analytics at GoodRx. Colleagues describe them as "Working with Thomas was an absolute pleasure. Thomas is extremely bright, hard-working, and approaches projects with a positive attitude. His skillset spans across statistical analyses, data automation, coding; making him a critical member of the team. Beyond that, he has an unmatched willingness to keep learning and honing his skills, taking careful time to research areas he may be unfamiliar. Thomas is very conscientious, thoughtful, and efficient in his work; focused on completing work that addresses the clients' needs. He is confident in answering questions and translating his findings to digestible insights that audiences across departments can action on. Thomas will, no doubt, be a valuable asset to the team he joins next. I look forward to witnessing Thomas' many successes in the future!"
Current workplace
Thomas Mckeon's current company
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Goodrx
6 roles
Thomas Mckeon work experience
A career timeline built from the work history available for this profile.
Senior Analyst
- Managed Regression-Based Attribution model for agency; optimizing data loads, monitoring model diagnostics, and presenting model insights to guide budgeting decisions, ultimately influencing the allocation of a.
- Led market tiering project for agency, integrating data from more than 25 public and client sources into a consolidated dataset. Employed K-means clustering and PCA dimension reduction techniques to categorize.
- Conducted ANCOVA/ANOVA analysis to determine statistical significance of engagement lifts resulting from launched creatives, dictating the optimal runtime of client’s advertisements.
- Reduced client lift on monthly reporting process by writing Python scripts to efficiently transform weekly cadenced datasets to daily granularity.
Aug 2022 - Jan 2024
Staff Consultant, Analytics And Insights
Jul 2022 - Aug 2022
Consultant, Analytics And Insights
- Collaborated with clients to create insightful dashboards detailing their customer base from large datasets, utilizing data wrangling and visualization tools such as Python and PowerBI
- Queried and cleaned digital media data to generate recommendations for clients on pausing/pushing digital assets, optimizing user experience, and advancing user journeys
- Developing web crawlers to collect robust data on the adoption of digital analytics tools among top organizations
- Cleaned and unified raw datasets from many sources to produce simple, easy-to-understand tables for executive stakeholders
Jun 2021 - Jun 2022
Finance Director
Feb 2019 - Jun 2021
Crew Member
May 2019 - Aug 2019
Team & coworkers
Colleagues at GoodRx
Other employees you can reach at goodrx.com. View company contacts for 83 employees →
IS
Iman Salehian
Colleague at Goodrx
Los Angeles, California, United States, United States
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RP
Rahul Panikker
Colleague at Goodrx
Los Angeles, California, United States, United States
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SA
Sarah Alexis
Colleague at Goodrx
Fort Collins, Colorado, United States, United States
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RS
Rodolfo Sagastume
Colleague at Goodrx
Los Angeles Metropolitan Area, United States
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MW
Maura Wynter
Colleague at Goodrx
Greater Philadelphia, United States
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DS
Drew Soucie
Colleague at Goodrx
Los Angeles, California, United States, United States
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KC
Kaley Champion
Colleague at Goodrx
Nashville, Tennessee, United States, United States
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RR
Rodolfo Ramirez
Colleague at Goodrx
Mission, Texas, United States, United States
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PB
Paul Bosonetto
Colleague at Goodrx
Fort Collins, Colorado, United States, United States
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ML
Makiya Lewis
Colleague at Goodrx
Birmingham, Alabama, United States, United States
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Iman Salehian
Colleague at Goodrx
Los Angeles, California, United States, United States
View →
RP
Rahul Panikker
Colleague at Goodrx
Los Angeles, California, United States, United States
View →
SA
Sarah Alexis
Colleague at Goodrx
Fort Collins, Colorado, United States, United States
View →
RS
Rodolfo Sagastume
Colleague at Goodrx
Los Angeles Metropolitan Area, United States
View →
MW
Maura Wynter
Colleague at Goodrx
Greater Philadelphia, United States
View →
DS
Drew Soucie
Colleague at Goodrx
Los Angeles, California, United States, United States
View →
KC
Kaley Champion
Colleague at Goodrx
Nashville, Tennessee, United States, United States
View →
RR
Rodolfo Ramirez
Colleague at Goodrx
Mission, Texas, United States, United States
View →
PB
Paul Bosonetto
Colleague at Goodrx
Fort Collins, Colorado, United States, United States
View →
ML
Makiya Lewis
Colleague at Goodrx
Birmingham, Alabama, United States, United States
View →
1 education record
Thomas Mckeon education
FAQ
Frequently asked questions about Thomas Mckeon
Quick answers generated from the profile data available on this page.
What company does Thomas Mckeon work for?
Thomas Mckeon works for GoodRx.
What is Thomas Mckeon's role at GoodRx?
Thomas Mckeon is listed as Senior Analyst, Growth Analytics at GoodRx.
Where is Thomas Mckeon based?
Thomas Mckeon is based in Seattle, Washington, United States while working with GoodRx.
What companies has Thomas Mckeon worked for?
Thomas Mckeon has worked for Goodrx, Performics, Merkle | Cardinal Path, Cardinal Path, and Slow Food.
Who are Thomas Mckeon's colleagues at GoodRx?
Thomas Mckeon's colleagues at GoodRx include Iman Salehian, Rahul Panikker, Sarah Alexis, Rodolfo Sagastume, and Maura Wynter.
How can I contact Thomas Mckeon?
You can use AeroLeads to view verified contact signals for Thomas Mckeon at GoodRx, including work email, phone, and LinkedIn data when available.
What schools did Thomas Mckeon attend?
Thomas Mckeon holds Bachelor Of Arts - Ba, Economics With Math Emphasis from University Of Wisconsin-Madison.
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