Thomas Beyer-Bowden Email and Phone Number

• Wrote copy for dealers to use in social media posts.• Managed social media by responding to comments on Facebook and Instagram from customers.• Assisted Brand Marketing Manager by proofing ad copy, image use, and use of company logo.• Worked as a project manager coordinating the efforts of multiple marketing agencies. • Wrote content for marketing brochures, including specification and dimension details and copy.• Used InDesign while assisting in marketing brochure… Show more • Wrote copy for dealers to use in social media posts.• Managed social media by responding to comments on Facebook and Instagram from customers.• Assisted Brand Marketing Manager by proofing ad copy, image use, and use of company logo.• Worked as a project manager coordinating the efforts of multiple marketing agencies. • Wrote content for marketing brochures, including specification and dimension details and copy.• Used InDesign while assisting in marketing brochure creation.• Assisted in the creation of new ad graphics. • Worked on advertising and promotion for product launches.• Managed quarterly updates to offers and promotions for the U.S. and Canada.• Held administrative leadership role for digital content libraries.• Led project to improve digital content library searchability and image quality.• Helped revise brand guidelines. • Performed competitive brand and social media analysis.• Formatted customer leads for database entry.• Created lead management presentations using QlikSense data that improved visibility on lead generation and assignment.• Engaged in market research and building marketing strategy for The New CASE marketing effort.• Conducted prize promotions including Jon Pardi and World of Outlaws giveaways.• Created and executed a communication plan for dealer complaints that addressed the complaints and prevented further issues.• Rewrote survey questions and worked on audience selection that improved response rate by nearly 50%. Show less

• Managed day-to-day operations in store including opening and closing store, ordering and stocking inventory, scheduling employees, and assisting customers • Functioned as interim store manager during months-long transition between store managers • Ordered and oversaw lottery sales and promotions • Tracked cash flow and controlled on-hand cash • Made decisions regarding store layout and promotions

• Suggested shelf layouts that would be appealing to customers.• Assisted in ordering inventory for the Grocery, Frozen, Dairy, and Produce departments.• Addressed customer issues while working in customer service center.• Created front end employee schedules.• Prepared strategies for minimizing shrink and back-room inventory.

• Created and presented an online seminar which is being used to train employees on how to better understand and utilize market research in planning marketing campaigns.• Conducted brand analyses and created presentations that laid the groundwork for determining a new corporate mission and vision as well as internal rebranding.• Wrote and translated acceptance and rejection message templates sent to job applicants.• Assembled dossiers on potential clients which were used to decide… Show more • Created and presented an online seminar which is being used to train employees on how to better understand and utilize market research in planning marketing campaigns.• Conducted brand analyses and created presentations that laid the groundwork for determining a new corporate mission and vision as well as internal rebranding.• Wrote and translated acceptance and rejection message templates sent to job applicants.• Assembled dossiers on potential clients which were used to decide which companies to prioritize. • Participated in sales pitches and client meetings and caused a client to rethink their strategy in the United States by preparing a culture check.• Attended seminars on and used analytics and project management software such as google analytics, leading job, and 5pm. Show less

• Honed communication skills while interacting with hundreds of customers daily.• Located signage problems in the store and made layout recommendations which helped customers locate products.• Helped increase grocery department sales by almost 3% by explaining sales and promotions to customers and substituting items that were understocked.