• Leveraged Unity to explore customer data via API and create buyer’s journey visualizations. This led to insights on increasing marketable contacts and understanding of customers.• Migrated web pages from Ceros to Eloqua by developing a responsive animation system with Javascript.• Created a system in Workato that scans when Eloqua campaigns are built/updated and adds upcoming scheduled emails to the Marketing Campaign Google Calendar.• Built a custom Product Quiz page that expanded on Eloqua’s possibilities to supply an interactive tool for customers to better understand products relative to their needs. Implemented tracking that gave us customer insight for users who we would not normally capture data from.• Developed and maintained Eloqua marketing landing pages and forms.• Supported teams in exploring data insights for marketing efforts.• Implemented A/B testing in Eloqua with Amplitude Experiments.

Promotion Vault is a digital eGift Card reward service that allows businesses to offer cards as incentives, only having to pay for the ones that get activated by customers via a ‘Digital Hoop’. As a ‘Zero Waste Rewards Platform’ they are focused on the gym and fitness industry.Web Development/Graphic Design• Creating sales assets including print and web pages outlining products and services as needed• Providing mock-ups of system web pages for new potential clients or card providers• Ensuring updates and best practices are implemented across all platformsProduct Maintenance• Adding new inventory to the system software• Creating and updating terms and conditions according to current content• Keeping track of system operations using google data studio• Troubleshooting issues and alerting the correct team membersEmail & Admin• Email Automation with Infusionsoft, ClubOS, some work with Mailchimp/Mandrill• Email Content/Design and deployment within InfusionSoft/Mandrill• Graphics set-up for social media posts with Rallio automation software• Tracking client participation within corporate and franchise industry modelsMarketing • Creating content for ongoing marketing programs within client branding guidelines• Create new pages and update company website via WordPress/custom HTML as needed• Applying marketing strategy to meet company needs• Ensuring marketing materials adhere to company policies and best practices

• Development of Magento ecommerce website• Product staging, photography, editing and retouching• Marketing game development with Game Salad