Senior Manager, Data Science - Digital Personalization
CurrentManages a team of eight data scientists responsible for recommendation engines, product insights, and measurement tools to enhance marketing effectiveness and customer experience. Regularly partners with PM's, Engineering, UX, and Design to create strategic priorities, integrate ML into product, and deploy end to end data systems to productionize AI/ML models.Deployed Capital One’s newsfeed style recommendation engine using deep learning in pytorch. ML Lead for the Transformer-based recommendation model on the mobile homepage. Used to optimize conversion rate, estimated $30M in revenue lift.Deployed GBM marketing email arbitration algorithm which reduced opt-out rate by 20%.DS lead for Capital One’s Experimentation Platform. Advises stakeholders, builds statistical tools including deployment of sequential A/B testing algorithm on which is estimated to reduce length of digital experiments by 40%.Developed ML ecosystem from ground up for Capital One’s “Business Offers” product. Deployed Recommender model and a series of marketing (propensity) models which increased conversions by 30%.