Sales Management for emerging brand in NY/NJ metro markets. Led Distributor change improving depletion history by 18%. Placed displays in Whole Foods & Independent Retail Market Group leading to largest one month depletion in brands history.

Successful Sales Management of a territory from Maine to Florida and at times including states of Ohio, Wisconsin, Illinois, Kentucky and Indiana. Managed pricing, programming, direct sales, hiring and budget. Achieved Sales plan in all of one year - 92% of goal - all within budget guidelines. Appointed by National Sales Managers to hire, train and develop two Regional Sales Managers and a Trade Market Specialist in 06/07.

Originally with Vintage New World, managing sales function including pricing/programming, inventory management, distributor team management account and distributor staff training as well as direct selling both with and independent of distributor sales personnel for the following brands; Hogue, Pepper Bridge, Kim Crawford, Buffalo Ridge wines. VIncor purchased Vintage New World and was successful transitioning to the newly created Sales team to manage a case volume change from 34K to 160K. Hired trained and developed 5 Trade Market Specialists for this new group.

A member of the original sales team hired to start the Kendall Jackson Distributor in Northern California. As a result of being DM of the year, 97 and 98, was promoted to Northern California General Sales Manager. Hired, trained and developed over 20 sales wine team members. Designed and implemented numerous sales and fine wine training programs leading to team achieving sales goals. Achieved Sales 100% of Sales goals for the Broad Market both years as GSM.

Created and presented wine education seminars to MBA programs as well as Hospitality and Culinary Management schools across the United States. The two-hour-long seminars focused on fundamentals of tasting to assess for quality, learning to manage your way through any wine list and understanding California through discussion/tasting of viticultural regions and the impact on producing quality wines.

Initially hired as Sommelier for the fine dining room, The Edwardian Room. Was promoted to GM within 4 months. As GM, in 1992, received the DIRONA Award recognizing the Edwardian Room as one of the finest restaurants in the U.S..

Trained by Kevin Zraly and Alec Brough @ Windows in the well-known wine program.Tasted and selected wines for WBTG programs, quality assessment for list inclusion as well as all wine selections for the Cellar in the Sky Bi-monthly 6 course meals. Developed and led public tasting seminars on fine wine appreciation an seeking value in California wines.