Eric Allred, Mba Email & Phone Number

Chapel Hill, North Carolina, United States

New Brunswick, New Jersey, United States

Provided sales and marketing strategy and execution for the profitable growth of Animal brand products across the Middle East, North Africa, and Asia by successfully managing 50+ sales accounts globally. Planned and achieved quarterly and annual budgeting and forecasting targets by country, customer, and product.• Grew the international territory to $16M in sales during the challenging Covid-19 pandemic (2021 – 2022)• Established and scaled new customer accounts in Azerbaijan, Georgia, India, Iran, Kenya, Lebanon, Libya, Morocco, Saudi Arabia, Singapore, and Turkey, leveraging exceptional communication and relationship-building skills• Negotiated with international partners to optimize US consumer goods manufacturing in other countries, ensuring cost-effective production

Durham, North Carolina, United States

Prospected, nurtured, converted, and secured new international distribution customers to exceed international sales goals and improve brand and category awareness in targeted markets.• Scaled international distribution in target markets through networking among key international trade accounts entering ketogenic diet and healthy snack categories• Orchestrated timely completion of written agreements with international distributors, leading contract negotiations and outlining partnership expectations• Negotiated distribution agreements, managing regulatory processes for product registration in regions including the Middle East, South and Central America, Europe, the Caribbean, and Asia• Launched two new ketogenic diet products in collaboration with the Ketologic team, contributing to increased brand visibility and revenue

Burlington, North Carolina, United States

Led international sales and distribution of multiple brands, fostering growth in new and existing accounts.• Generated an impressive $20M in international sales for 2016 through new and existing accounts• Acquired 14 new international accounts, generating $1.3M in FY15 sales and 16 new accounts contributing $2.3M in FY16• Positioned and established Scivation Xtend BCAA in the EU, which was awarded the BEST BCAA at three consecutive FIBO Europe and Body Power UK expos• Drove rapid scaling during 2016 by establishing a manufacturing partnership in Belgium in collaboration with the CFO, reducing taxes and duties for EU partners• Recognized as the sole Scivation Xtend international business development professional for positioning the Scivation Xtend brand to acquire a top acquisition price by Nutrabolt• Accelerated international product delivery by three weeks through regulatory-compliant product registration, leading to a shortened sales cycle and increased annual turnover• Developed a competitive pricing strategy and promotion calendar, yielding significant demand and revenue increase

Whitsett, Nc

Led full-cycle sales involving discovery, prospecting, nurturing, closing, and retention to generate maximum revenue. Cultivated strong relations with key clients and sales teams focused on retaining customers and driving business development.• Generated $1M+ in new revenue by remotely prospecting new clients and developing custom promotion programs• Boosted sales by over $10M in five years by strategically expanding distribution teams and channels, focusing on international business development.• Acquired under-valued accounts in sports nutrition and wellness categories by implementing web marketing strategies• Secured three high-profile accounts, contributing $1.5M in new business during FY12

Ithaca, Ny

Developed systems and SOPs for data collection, analysis, and evaluation for the Research Awards Committee.• Served as primary liaison between the committee and the College of Agriculture and Life Sciences faculty, staff, and Cornell University offices to coordinate academic projects• Supported improvements to the Research Awards Committee by evaluating and streamlining processes