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Demand generation and ABM expert with experience implementing customized end to end campaigns that encompass marketing and sales. Specialties: demand generation, ABM, marketing automation, B2B marketing, email marketing, content marketing, SEO, web personalization, Salesforce, Marketo, Pardot, Triblio, Sendoso, Engagio, Triblio, Outreach, Tableau
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Director Abm, Demand GenerationRingcentral Jan 2022 - PresentBelmont, Ca, Us
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Sr. Abm ManagerRingcentral Oct 2021 - Dec 2021Belmont, Ca, Us
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Sr. Marketing Manager, Upsell & CrosssellRingcentral Nov 2019 - Nov 2021Belmont, Ca, Us
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Marketing Campaigns Manager, AbmFinancialforce Apr 2019 - Nov 2019San Jose, California, Us -
Demand Generation SpecialistFinancialforce Oct 2018 - Nov 2019San Jose, California, Us
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Growth Marketing SpecialistZignal Labs Oct 2016 - Oct 2018San Francisco, California, UsWrote thought leadership white papers, eBooks and blogs on how to measure brand reputation. Leveraged the content to generate leads and drive top of the funnel engagement, while incorporating SEO best practices to improve organic search resultsIncreased engagement within target accounts by 2x by creating and optimizing personalized, multi-touch email campaigns and nurture streams for key ABM accounts. Created dashboards for AEs to show awareness, engagement and opportunities within target accountsProduced solution sheets highlighting product differentiatorsCreated an organic social media calendar and managed the relationship with our digital marketing agency who ran paid social and SEM campaigns Built and optimized landing pages for assets, increasing the average conversion on landing pages by 8%Created and presented thought leadership webinars to increase engagement within accounts -
Marketing AssociateArgyle Data Oct 2015 - Sep 2016San Mateo, Ca, UsCreated sales kits for top tier target accounts, highlighting key personas, the amount of fraud reported annually and an ROI calculator machine learning and anomaly detectionManaged the editorial calendar and wrote thought leadership blogs on AI, machine learning , IoT and fraud techniques targeted at telecoms professionals Drove the company social media strategy to cross promote thought leadership using Hootsuite to schedule postsDesigned and created the first piece of user documentation and led customer training sessions for on how to implement and use the Argyle Data platform -
PresidentUcla Rugby Sep 2014 - Jul 2015Los Angeles, Ca, Us -
Marketing InternRose Bowl Operating Company Jun 2013 - Aug 2013Pasadena, Ca, UsAs a group of interns, we were tasked with finding new revenue streams for the Rose Bowl Company. We thought of and drew up plans to hold fantasy football draft parties in the Rose Bowl Pavilion, including a tiered pricing sheet and expected profit margins. We had to conduct research to find our target market, then advertised through avenues that would gain traction for the idea. -
Qa TestingSambacloud Jul 2012 - Sep 2012SambaCloud is a Big Data startup company. The product was developed to make automatically discovering business content as simple as Pandora, aggregating content into channels as simple as Flipboard and curating content as simple as Pinterest. I was an intern at SambaCloud where I worked on QA testing. In QA I ran test scripts and logged bugs in Asana.
Thomas Howells Education Details
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UclaSociology -
Ucla Anderson School Of ManagementSports Marketing Management
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Miramonte High School
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Merchant Taylors
Frequently Asked Questions about Thomas Howells
What company does Thomas Howells work for?
Thomas Howells works for Ringcentral
What is Thomas Howells's role at the current company?
Thomas Howells's current role is ABM & Demand Generation.
What is Thomas Howells's email address?
Thomas Howells's email address is th****@****abs.com
What is Thomas Howells's direct phone number?
Thomas Howells's direct phone number is +141535*****
What schools did Thomas Howells attend?
Thomas Howells attended Ucla, Ucla Anderson School Of Management, Miramonte High School, Merchant Taylors.
Who are Thomas Howells's colleagues?
Thomas Howells's colleagues are Lay Li, Scott Holt, Marvim Marata, Priya Reddy, Chelsea Bach, Ranjeet Sahoo, Nancy Gates.
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