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Thomas Kirwin Email & Phone Number
Digital Analytics and Marketing Strategist
at
Vanguard
2 work emails found
@vanguard.com
LinkedIn matched
4 data sources
Profile completeness 100%
Current company
Role
Digital Analytics and Marketing Strategist
Location
Elkins Park, Pennsylvania, United States
Company size
Who is Thomas Kirwin? Overview
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Quick answer
Thomas Kirwin is listed as Digital Analytics and Marketing Strategist at Vanguard, a company with 25515 employees, based in Elkins Park, Pennsylvania, United States. AeroLeads shows a work email signal at vanguard.com and a matched LinkedIn profile for Thomas Kirwin.
Thomas Kirwin previously worked as Digital Analytics & Marketing Strategist at Vanguard and Digital Acquisitions & Reporting Consultant at Barclaycard. Thomas Kirwin holds Bachelor Of Science (B.S.), Finance, General from La Salle University.
Company email context
Email format at Vanguard
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{first_initial}{last}@vanguard.com
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Profile bio
About Thomas Kirwin
Tom Kirwin uses web analytics to identify visitor trends, behavior and user interaction while providing insights and information that support online initiatives, marketing campaigns and process improvements. He utilizes DoubleClick, Google AdWords, SiteCatalyst, Adobe Insight, Google Analytics, Tealeaf and Webtrends Analytics Software to measure and analyze various metrics regarding marketing, click paths, conversions, content groups, search engine usage, A/B testing, visitor history and audience segments. His skills have been credited with increasing online applications for consumer / mortgage loans, insurance products, and alternative financial investments as well as growing the use of online services and significantly reducing delivery costs.Prior to his employment with Vanguard, JPMorgan Chase and Accenture Tom was responsible for all internet sales and service channels of Philadelphia Federal Credit Union where he created, designed, maintained and managed the content of a corporate website, intranet, online banking website, e-newsletter, and online loan application. Skills demonstrated during this role include but are not limited to web analytics, SEO (Search Engine Optimization), corporate branding, web architecture, HTML, CSS (Cascading Style Sheets), onsite search implementation, graphic design, Linux / Windows server and MFA (Multifactor Authentication) Administration.Specialties: Key Performance Indicator (KPI) Design and Implementation, Financial Services Industry Web Metrics, Return on Investment (ROI) Analytics Modeling, Rich Internet Application (RIA) Measurement (Video/Flash Interactivity), Search Engine Analysis (Organic/Paid), Advertising Metrics (Impressions, Click-Throughs, Conversions), Google AdWords, Project Management, Content Management, Online Marketing Success Metrics, e-Mail Campaign Tracking, Shopping Cart Metrics, Path Analysis and Webtrends Analytics/Live, SiteCatalyst, Insight, Google Analytics, DoubleClick, Endeca BI Tool.
Listed skills include Web Analytics, Analytics, Google Analytics, E Commerce, and 19 others.
Current workplace
Thomas Kirwin's current company
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Vanguard
7 roles
Thomas Kirwin work experience
A career timeline built from the work history available for this profile.
Digital Analytics & Marketing Strategist
CurrentManage all aspects of digital analytics for the Vanguard Financial Advisor Services line of business by implementing strategies that facilitate performance measurement, answer critical business questions and identify areas of opportunity while providing insights with recommendations based on analysis and experience in web design as well as online marketing.
Oct 2015 - Present
Digital Acquisitions & Reporting Consultant
Partner with internal and external online media planners to provide insights, recommendations and data driven strategies that optimize digital marketing campaigns and direct response effectiveness to improve ROI, customer acquisition, and retention strategies.
Jan 2015 - Jun 2015
Digital Marketing & Customer Metrics Analyst
Produce story-driven data analysis decks for paid and owned media as well as paid search marketing efforts launched by various Lines of Business within JPMorgan Chase. Create high level web metrics executive dashboards that are clear, concise and meaningful to the business with technical detail reports for deep dive analysis. Insure that presentations tell.
Jan 2011 - Sep 2014
Systems Analyst
Web analytics technology consultant performing various roles at Vanguard from January 2008 to December 2008 and JPMorgan Chase starting in January 2009 through January 2011. Originally hired as an Accenture Analyst Programmer and promoted to a Systems Analyst in August 2010.
Jan 2008 - Jan 2011
Web Metrics Analyst
Develop, modify and enhance web analytical reports for over 100 web site profiles. Create key performance metrics and analytics dashboards with input from stakeholders; analyze and report on a monthly basis. Educate stakeholders in web analytics, site metrics and usability reporting. Participate in project requirements and design meetings to ensure that.
Jan 2008 - Dec 2008
E-Commerce Administrator
Philadelphia Federal Credit Union
Establish, plan, direct, and implement the e-commerce strategy for Philadelphia Federal Credit Union. Responsible for all internet sales and service delivery channels; internet banking, online lending, e-mail newsletter, online surveys, website content, e-statements. Championed the use of web analytics throughout the organization.
Jun 2001 - Dec 2007
Team & coworkers
Colleagues at Vanguard
Other employees you can reach at vanguard.com. View company contacts for 25515 employees →
HD
Hyndhavi Datla
Colleague at Vanguard
Chester Springs, Pennsylvania, United States, United States
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MS
Michael Scalea
Colleague at Vanguard
Exton, Pennsylvania, United States, United States
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SS
Steve Shea
Colleague at Vanguard
Greater Philadelphia, United States
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JP
Jeff Poitras
Colleague at Vanguard
Phoenix, Arizona, United States, United States
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SI
Samantha Isen
Colleague at Vanguard
Horsham, Pennsylvania, United States, United States
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AN
Allan Novak
Colleague at Vanguard
Philadelphia, Pennsylvania, United States, United States
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QB
Quentin Barnes
Colleague at Vanguard
Los Angeles, California, United States, United States
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RG
Raaj Gupta, Crpc®
Colleague at Vanguard
Charlotte, North Carolina, United States, United States
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RC
Randy Cooper
Colleague at Vanguard
Phoenix, Arizona, United States, United States
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LS
Lucineide Santana Alves
Colleague at Vanguard
Cuiabá, Mato Grosso, Brazil, Brazil
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Hyndhavi Datla
Colleague at Vanguard
Chester Springs, Pennsylvania, United States, United States
View →
MS
Michael Scalea
Colleague at Vanguard
Exton, Pennsylvania, United States, United States
View →
SS
Steve Shea
Colleague at Vanguard
Greater Philadelphia, United States
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JP
Jeff Poitras
Colleague at Vanguard
Phoenix, Arizona, United States, United States
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SI
Samantha Isen
Colleague at Vanguard
Horsham, Pennsylvania, United States, United States
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AN
Allan Novak
Colleague at Vanguard
Philadelphia, Pennsylvania, United States, United States
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QB
Quentin Barnes
Colleague at Vanguard
Los Angeles, California, United States, United States
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RG
Raaj Gupta, Crpc®
Colleague at Vanguard
Charlotte, North Carolina, United States, United States
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RC
Randy Cooper
Colleague at Vanguard
Phoenix, Arizona, United States, United States
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LS
Lucineide Santana Alves
Colleague at Vanguard
Cuiabá, Mato Grosso, Brazil, Brazil
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1 education record
Thomas Kirwin education
FAQ
Frequently asked questions about Thomas Kirwin
Quick answers generated from the profile data available on this page.
What company does Thomas Kirwin work for?
Thomas Kirwin works for Vanguard.
What is Thomas Kirwin's role at Vanguard?
Thomas Kirwin is listed as Digital Analytics and Marketing Strategist at Vanguard.
What is Thomas Kirwin's email address?
AeroLeads has found 2 work email signals at @vanguard.com for Thomas Kirwin at Vanguard.
Where is Thomas Kirwin based?
Thomas Kirwin is based in Elkins Park, Pennsylvania, United States while working with Vanguard.
What companies has Thomas Kirwin worked for?
Thomas Kirwin has worked for Vanguard, Barclaycard, Jpmorgan Chase, Accenture Technology Solutions, and Philadelphia Federal Credit Union.
Who are Thomas Kirwin's colleagues at Vanguard?
Thomas Kirwin's colleagues at Vanguard include Hyndhavi Datla, Michael Scalea, Steve Shea, Jeff Poitras, and Samantha Isen.
How can I contact Thomas Kirwin?
You can use AeroLeads to view verified contact signals for Thomas Kirwin at Vanguard, including work email, phone, and LinkedIn data when available.
What schools did Thomas Kirwin attend?
Thomas Kirwin holds Bachelor Of Science (B.S.), Finance, General from La Salle University.
What skills is Thomas Kirwin known for?
Thomas Kirwin is listed with skills including Web Analytics, Analytics, Google Analytics, E Commerce, Online Marketing, Seo, Omniture, and Sql.
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