Senior Channel Sales Manager
CurrentIn my current assignment, I excel in generating maximum revenue by identifying key potential-partner resellers, dealers, and managed service providers (MSPs), maintaining existing partner relationships, and developing strategies to convert new connections into productive and profitable relationships. As senior channel account manager, I manage two, large, well-respected national distributor accounts and one reseller account. I also market and promote an effective channel partner program to scale sales faster and more efficiently. My accountabilities include working closely with internal account managers responsible for managing resellers who purchase through distributors. Additionally, I create and implement multimillion-dollar, high-impact, individual marketing plans for both distributors. Breakthrough achievements include (a) attaining top-line revenue and double-digit growth throughout four-year tenure by identifying high-value leads, recruiting new channel partners, and maintaining existing customer relationships, (b) successfully launching new products into the channel, significantly increasing revenue, enhancing brand awareness, and generating new channel partnerships, (c) strengthening customer loyalty, reducing churn, and successfully managing price increase opportunitiesduring the pandemic by honestly communicating changes, offering a forthright explanation, staying connected with customers, and delivering excellent customer service, (d) leveraging broad knowledge and experience in cloud technologies to launch a new cloud management product, maximizing value by enabling end users to migrate and scale up, modernize and accelerate, and innovate and grow, and (e) optimizing business development opportunities by indirectly managing two talented, action-oriented market development specialists, ensuring collaborative working relationships with the inside sales organization.