As a graduate from Nottingham Trent University with a Bachelor's degree in Marketing, I bring a fresh and fast-minded perspective to the world of marketing. My journey has been shaped by my passion for understanding how social media influences customer decision-making and how we can harness these platforms to engage customers effectively. In addition to my marketing expertise, I am a dedicated football enthusiast with a 7 year background in the Manchester United football academy.My skill set encompasses a range of key areas, including digital marketing, customer experience mapping, innovation, strategic marketing, brand management, marketing analytics, content creation, media planning, and more. I thrive in team settings while maintaining a competitive spirit, and I am driven by results measured through OKRs and KPIs.During my mentorship with Identity UK, I had the privilege of learning from the CEO about brand identity, customer relationship management, brief management, content planning, and budget management. This experience equipped me with valuable insights into channel management, messaging matrix development, and the RACE planning system.In my recent venture, Beach Hut TM & Co, I successfully launched and managed a business specializing in sustainable, stylish, and modern thermos tumblers. I led a strategic marketing campaign that emphasized brand credibility, leveraging social media, influencer partnerships, paid advertising, and organic reach to engage our target demographic. Despite challenges, I achieved impressive sales and garnered positive customer feedback, reinforcing the power of effective marketing.I am excited to continue my journey in the dynamic field of marketing, bringing my fresh insights, dedication, and diverse skill set to drive meaningful results and make a positive impact.