Thomas Tolan Email & Phone Number

New York, Ny, Us

Manhattan, Ny

Greater New York City Area

⋅ Developed strategic marketing/advertising initiatives based on specific business needs; managed the direction and production of related materials across multiple brands ⋅ Liaised numerous licensees and internal departments to facilitate all image and collateral needs. Additionally managed billing, estimate approvals and media/production budgets⋅ Directed all marketing/collateral needs for the launch of Calvin Klein freestanding stores nationwide, and the Calvinklein.com e-commerce site⋅ Organized partnerships between licensees as well as third party sponsors for pragmatic marketing collaborations, including: product launches, in-store events, and point of sale initiatives

Greater New York City Area

⋅ Secured media placements in top tier publications, including: The New York Times, the LA Times, the Readers Digest, GQ, Glamour, Cosmopolitan, USA Today and more; responsible for booking media appointments for all media tours and client events⋅ Assisted in the management of various product launches, from initial strategic development, to full media roll out, to launch event⋅ Participated in account planning meetings with various creative agencies outside of the Ketchum network to develop fully integrated PR/Marketing/Advertising campaigns⋅ Involved in numerous new business pitches in both San Francisco and New York, as well as running new/current business brainstorm meetings