I am an experienced and positive international leader with a proven track record of strategic and agile thinking, as well as structured and collaborative working. With over 20 years of experience in the sporting goods industry and other sectors, I bring a wealth of knowledge and expertise to every project.Throughout my career, I have worked on a Global, European, and Local level, across various functions in Brand Management, Marketing, and Sales. This extensive experience enables me to effectively translate business KPIs and strategy into tangible action, driving profitable growth, and sustainably building brand heat and equity while fueling consumer and customer demand.I pride myself on my ability to work collaboratively with cross-functional teams to deliver exceptional results that exceed expectations. My leadership style is grounded in creating a culture of innovation, fostering creativity, and empowering team members to take ownership and drive towards excellence.I am passionate about driving growth, building lasting relationships, and creating value for both customers and stakeholders. With a deep understanding of the sporting goods industry and other sectors, I am committed to staying ahead of industry trends and leading my teams to success.Expertise in- brand, marketing, gaming, web3, sustainability and account strategy development- creative production- product range and innovation management- sales and customer relationship management
Listed skills include Marketing Management, Marketing Strategy, Marketing Communications, and Communication Skills.