Thomas Benham work email
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Thomas Benham personal email
I am a passionate and data-driven global marketing leader (MBA) with 15 years of experience in Food & Wine, Technology/Software, Home Appliances, Luxury, FMCG and Hospitality, across start-up/scale-up and large businesses in Australia, Sweden and France.I take pride in building energetic, confident and passionate teams and love developing emotionally engaging brand storytelling, outstanding holistic consumer experiences, and best-in-class global digital/tech/SW platforms. I am a daring brand builder who seeks innovative solutions to build superior customer experience and loyalty.I have strong operational/hands-on experience in developing domestic and international brands, having overseen commercial launches of four brands in over 30 markets in APAC, NA, LA and EU (as Global Marketing Director, Wine at Electrolux), delivering the best consumer experience in the category: Brand, Product, Club/Community, App.I led the growth of our business x10 in 12 years, through international expansion, innovation and NPD, democratization and sale/acquisition of several businesses. I have experience as Board Member for two companies.🔹 KEY SKILLS AND INTERESTS 🔹Customer ExperienceBrand, Customer and Digital MarketingPeople LeadershipScale-upsDigital TransformationSoftware Development and IoTSpeed to MarketFood & Wine / Tech / Property
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Consulting Head Of Growth, AnzMatchaSydney, Nsw, Au
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Head Of Growth AnzMatcha Dec 2023 - PresentParis, Île-De-France, FrMatcha is a leading European Beverage AI company founded in 2017 by two French sommeliers. Its purpose is to make the world of wines, beers and spirits more accessible to consumers via an innovative purchasing experience (e-commerce and in-store), while helping drinks retailers and brands improve sales performance. It has developed an AI-Powered Digital Sommelier Solution and Retail Media Channel which can be easily and jointly activated in e-commerce and in-store.
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ConsultantLg Electronics Mar 2024 - Dec 2024Seoul, Kr -
Full-Time ParentingCareer Break Mar 2023 - Aug 2023
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Global Marketing Director – WineElectrolux Sep 2017 - Feb 2023Stockholm, Se▪️ Led the set-up of the global Wine Appliances business, strategic plans, governance and people across four Business Areas (APAC, NA, LA, EU) and four Brands (Vintec, AEG, Electrolux, Frigidaire).▪️ Areas of responsibility: Brand, Product Marketing, Retail & Shopper, Digital Marketing (17 Websites, SEO, Paid Search, Display and Social), Ownership Experience, Content & Communications, Partnerships, Software Products Development, IoT, IT Martech, IP Legal (Trademarks, Patents).▪️ Managed Creative, Digital and Comms agencies: Content, Retail, SEO, SEM, Websites, Apps, Social, PR.▪️ Product Manager role for SW (Apps and IoT experience), leading a software team of 8. -
Marketing Manager Anz - VintecElectrolux Aug 2016 - Aug 2017Stockholm, Se▪️ Led the marketing integration of Vintec ANZ business into Electrolux Home Products, following the Vintec acquisition in 2016.▪️ Prepared and executed marketing plans for Vintec, Transtherm and Vintec Club for AU and NZ.▪️ Successfully integrated the Vintec business into Electrolux ANZ, which was then used as a global blueprint (people, structure, processes), and maintained continuity of the business without disruption. Market share and growth maintained, gross margins and EBIT improved.▪️ As key member of a global cross-functional team, supported the assessment of the Wine Cabinets category which led to Group Management’s approval of the creation of the new Global Wine Appliances division.
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Group Marketing ManagerVintec Jun 2010 - Jul 2016Sydney, New South Wales, Au▪️ Developed and implemented group Sales and Marketing Strategy: Vintec Australia Pty Ltd, Vintec Club Pty Ltd (Founder), Crown Commercial Group Pty Ltd.▪️ Managed Marketing team of 3 (Brand, Digital, Creative): Brand, Product, Trade, Digital, Loyalty, Content.▪️ Led Media Planning and Buying for the group, building strong advertising and editorial relationships with key publications, editors and feature writers.▪️ Consolidated Vintec leadership position (67% MS) and doubled turnover in 6 years (AU$9M to AU$20M).▪️ Founded and created the Vintec Club, a private club and community for owners of Vintec wine cellars. Unique self-funded acquisition & loyalty platform with over 12,000 members in Australia and NZ and plans to extend to APAC.▪️ Assisted in sale of 3 businesses (proposals, due diligence): Crown Commercial Group Pty Ltd (2015), Vintec Australia Pty Ltd and Vintec Club Pty Ltd (2016). -
Regional Sales Manager, South WestMars Jan 2009 - Dec 2009Mclean, Virginia, Us -
Category ManagerWrigley Jan 2008 - Dec 2008Chicago, Illinois, Us -
Assistant Brand ManagerMoët-Hennessy Jun 2007 - Dec 2007Paris, Île-De-France, Fr
Thomas Benham Skills
Thomas Benham Education Details
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Duke University - The Fuqua School Of BusinessCorporate And Entrepreneurial Finance -
Essec Business SchoolSales And Marketing Strategy / Luxury Goods Marketing
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Essec Business SchoolBusiness Administration And Management
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IpesupClasse Préparatoire Aux Grandes Écoles De Commerce
Frequently Asked Questions about Thomas Benham
What company does Thomas Benham work for?
Thomas Benham works for Matcha
What is Thomas Benham's role at the current company?
Thomas Benham's current role is Consulting Head of Growth, ANZ.
What is Thomas Benham's email address?
Thomas Benham's email address is th****@****ssec.fr
What schools did Thomas Benham attend?
Thomas Benham attended Duke University - The Fuqua School Of Business, Essec Business School, Essec Business School, Ipesup.
What are some of Thomas Benham's interests?
Thomas Benham has interest in Hiking, Golf, Studio Photography, Wine And Oenology.
What skills is Thomas Benham known for?
Thomas Benham has skills like Merchandising, Wine, Luxury Goods, Marketing Strategy, Fmcg, Advertising, Online Marketing, Public Relations, French, Business Strategy, Marketing, Wine Tasting.
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