Customer-focused sales and marketing professional with extensive experience business development, merchandising, brand management, product placement, promotional initiatives, advertising and pricing. Building and maintaining strong customer partnerships is the key foundation to achieving sales and revenue goal objectives. Using collaborative market data and analytics, we’ll look to move the needle forward to achieve the best overall brands in their category.Wis-Pak sales and marketing team located in Madison, WI, is owned by 35 Shareholders, representing 65 Pepsi-Cola franchises. Shareholder franchises cover parts of Alabama, Arizona, Florida, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Michigan, Minnesota, Mississippi, Nebraska, North Dakota, Oklahoma, South Dakota, Tennessee, Texas and Wisconsin.

Sales Representative responsible for CAT(Caterpillar) Workwear apparel sales to small-size retail businesses to large-size, major retail key accounts. Responsible for driving sales and goal achievement through existing accounts and prospecting new accounts. Provide strategic consulting plan to drive the growth of apparel sales within accredited Caterpillar dealers and retail stores sales by planning and executing seasonal product line presentations, building assortment plans and supporting a product replenishment program. Attend regional trade shows to meet and present the product line to new clients. Territory - Wisconsin, Northern Illinois, Northeast Iowa and Upper Peninsula of Michigan.

Sales Representative responsible for Ford apparel and promotional products sales to Ford Company Dealerships. A collaborated approach by Ford Company and ERE to present a retail storefront concept shop within the dealership by offering apparel and promotional items for sale. Responsibilities include forecasting, sales and goal achievement of merchandising programs that consists of product demonstrations, rack and fixture recommendations, product sales, assortment planning and product merchandising of the Ford branded merchandise. Maintain communication with active dealerships while pursuing inactive dealerships. Territory - Wisconsin, Northern Illinois, Northeast Iowa and Upper Peninsula of Michigan.

Manage all major account sales and contracted agreements for 18 publications within the APG of So. WI group. Forecast, negotiate and close annual dollar-volume and frequency contract deals with advertisers and agency organizations. Provide sales support to the major account sales managers and executives within the US APG executive team providing analysis and contract negotiation recommendations for existing and new client agreements. Manage a support team for the execution of client contacts. Complete an annual departmental forecasting and fiscal advertising department budget.

Oversee the advertising sales systems software operations, CRM, system maintenance, hiring, training and employee engagement. Additional areas of management include the advertising inside call center, marketing and advertising production operations. Responsible for the research, selection and deployment of a new advertising, accounting and customer relations management system complete with third party vendor integration. Manage all major account sales and contracted agreements for the Janesville Gazette and Bliss Communications publications group and manage a support team for the execution of client contacts. Forecast, negotiate and close annual dollar-volume and frequency contract deals with advertisers and agency organizations. Complete an annual departmental forecasting and fiscal advertising department budget.

Oversee the recruiting, hiring, training for the Advertising, Marketing and Production departments with a primary focus on forecasting, sales team development and goal achievement effort. Oversee new product development and deployment leading sales managers through a collaborated team focused plan. Manage all major account negotiations and contractual agreements. Complete an annual departmental forecasting and fiscal advertising department budget.