Managing Director And Ceo/Coo, Forge Europe
CurrentI spearheaded the launch of the European marketplace for the trading of private company shares. I built out the sales, operations and technology teams in both Germany and the UK, including establishing two separate entities and obtaining regulatory approval to operate in the UK and across the EU. Our technology platform was built from scratch and we successfully designed a scalable solution which could be easily deployed in multiple European jurisdictions. Our sales team was split between Germany and the UK and I was responsible for designing and implementing our go to market plan, focusing primarily on institutional clients on both the buy and sell side. I successfully led the team to launch 9 months ahead of schedule while coming under budget by over €2 million per year. We achieved this by (i) focusing on a regulatory umbrella approach rather than full licensing and (ii) leveraging technology and operational efficiency to significantly reduce our planned cost base while proving product market fit. This included fully integrating a CRM system with our own platform which enabled us to track and convert sales leads more efficiently.