Focus on Search Engine Optimization (SEO), Conversion Optimization (CRO), Data and Mail Automation for a broad range of clients. My work consists of a mix of consultation, pitching and training.SEO 📈- Technical: Optimizing all aspects of technical SEO for websites (for example crawl- and indexability, internal linking, markups, website speed and the Core Web Vitals)- Content: Conducting keyword research, competitors analysis, discovering opportunities, elevating content quality and creating topic clusters- I am responsible for tons of templates and workflows (e.g. a CWV’s analysis report)- And part of the Happy Horizon SEO commission.CRO 🎯- Utilizing data, best practices, design skills and the hierarchy of conversion to improve the conversion rate of websites- I have set up a Data Studio Funnel dashboard and a process for continuous (A/B) testing- Designed plenty of redesigns for pages and elements- Created a Quick Scan template to conduct expert reviews and a Site Session process to reviews websites on location with clientsMore: https://nochii.com/ (part of Happy Horizon - https://happyhorizon.com/)

Some of the projects I worked on:I supported a marketing agency with creating and maintaining a social media content service for the driving school industry. Customers of the service were provided with a constant flow of creative, engaging posts to boost their organic reach on Facebook. Published over 2.000 pieces of content.I helped to grow and develop LeukeTip. Currently, together with a community of locals and entrepreneurs, LeukeTip helps 50k visitors (attracted by SEO) each month to discover the best places in 25+ dutch cities with a personal cityguide. Try it yourself! ;-) www.leuketip.nl

Supported with building LeukeTip from the ground up. A startup that initially started as an online display/shop window for local business owners but which, a couple of pivots later, grew into a website where tons of people create a personal cityguide (print/mobile) for exploring various Dutch cities. In the early stages I worked on developing the concept, creating design elements and wireframes. After launching I shifted focus on attracting users by utilizing content marketing, SEO and social media.

As part of my graduation, I researched how Boretti could utilize social media to increase their online visibility. During this internship I also advised Boretti on improvements regarding the website, app, content marketing and various other marketing activities.

At this publisher I was responsible for all social media channels, content marketing, email marketing and managing the advertising traffic various magazines.