I am a strategic leader driving revenue growth through innovative sales strategies, partnerships, and business development at American Public Media. With a focus on digital growth, I lead a high-performing team, collaborate with stakeholders, and represent the organization as a thought leader in the industry. APM produces and distributes the leading podcast and radio franchises in business news, current events, investigative journalism, lifestyle content and kids & family programming. Our award winning series include "Marketplace", "APM Reports", "The Splendid Table", and "Brains On". Every week our purpose-driven content generates 18M downloads from our audience of affluent, educated, and highly engaged listeners across digital, social and mobile platforms and an additional 17M through broadcast. As the Vice President of Revenue Strategy, I am the lead Senior Deputy to the Chief Revenue Officer. I develop strategies to drive digital growth, sales, and overall revenue growth. My role includes leading a revenue products innovation team to build new digital sales capacities, spearheading business development deals with external partners, and collaborating with key stakeholders across the enterprise to maximize sales across digital, broadcast, events, and products.In my role I:• Develop multi-platform sales strategies for long-term revenue growth• Lead business analysis and strategic planning for sales, partnerships, and B2B revenue• Increase advertising revenue through approaches such as directly sold ads, programmatic, branded content, experiential activations, multi-platform packages, brand licensing, and commerce integrations• Create a strategic growth framework to expand revenue capacities and ensure sustainable growth• Foster business development relationships with digital platform partners and explore new opportunities• Collaborate with internal content teams to develop products, formats, and opportunities for digital sales and partnerships

Kiddiwinks is a dairy alternative startup making products specially for kids, starting with plant-based milk. Backed by pediatric science, our milk yields high protein, fiber and includes a prebiotic for microbiome support. Available soon in chocolate and vanilla flavors at mykiddiwinks.com!

Directly acquiring and operating value-add multifamily buildings in partnership with a team of proven real estate professionals with over three decades of combined experience generating superior returns for investors with a track record including $1.5 billion of property acquisitions and developments.

Created and lead an agile team that identifies, evaluates and executes on strategies to continually improve upon Velocity’s value proposition as a full-service brand solutions studio. Lead cross-functional change initiatives that span Ad Revenue, Content, Marketing, Research and IT teams. Manage external consultants, research agencies, SaaS providers and production vendors. Scope of work ranges from strategic thinking to relationship building to rapid tactical execution.Recent products include the Insights Playbook, a digital platform filled with quick, actionable marketplace research and cultural intelligence packaged into thought-provoking insights and trends that Sales and Marketing teams can use to drive ideas and support pitches across a broad range of our advertising clients.Recent projects include LIT!, a Clio and Adweek Arc Award winning series made with Beats by Dre; revenue generating innovation partnerships with Bustle Digital Group, Indigenous Media, Above Average, and augmented reality pioneer 8i; a proprietary heuristic system and toolkit used to deliver creative solutions and infuse audience data & insights into Velocity’s pitches at scale.Previously founded and operated the Velocity Talent Partnerships & Influencer Strategy team, a center of excellence which combined Viacom's casting expertise and data-driven decision making to design results-driven Influencer Marketing campaigns for our advertisers. Our work ranged from talent discovery and casting to deal negotiation and content strategy to social distribution and performance tracking.Developed and launched the Velocity Content Network (VCN), an advertising product to monetize Viacom’s social portfolio by distributing data-driven sponsored content.

Mentor members of Snap Inc's in-house accelerator with a focus on functions that include business development, partnerships, marketing and strategy

Mentor members of Quake's startup accelerator cohorts with a focus on functions that include business development, partnerships, marketing and strategy

Directly supported the SVP of a centralized marketing team at Velocity responsible for creating and executing campaigns leveraging key Viacom assets (including linear networks, digital platforms and tent pole events) for a portfolio of high-priority advertising clients.

Founded and ran a production company specializing in branded content, music videos and sketch comedy. Produced 75+ projects for clients that included VH1, Spike, NBC, Funny or Die, Lucky and Death & Taxes. Created a viral, interactive rap video, “Who’s That? Brooown!”, nominated as an Official Selection to the Sundance Film Festival.

Wrote, produced, edited and directed broadcast and digital content that integrated sponsor marketing messages into the VH1 brand via original vignettes, custom franchises and co-branded promos.

Managed production office operations teams of 8+ staffers on Mira Nair’s The Namesake and Wes Anderson’s The Darjeeling Limited. Coordinated the development of features and TV movies for an independent film production company with first look deals at HBO, Fox Searchlight and Focus Features.